A Note on the Text
Introduction
PART I AMERICAN WHISKEY MEN
CHAPTER 1JIM BEAM
CHAPTER 2seagram’s
CHAPTER 3Jack Daniel’s
PART II MARTINI MEN
CHAPTER 4SMIRNOFF
CHAPTER 5BEEFEATER
CHAPTER 6Martini & Rossi
PART III SOUTH OF THE BORDER
CHAPTER 7Captain Morgan
CHAPTER 8Jose Cuervo
CHAPTER 9BACARDI
PART IV THE SCOTS AND IRISH
CHAPTER 10BAILEYS
CHAPTER 11JOHNNIE WALKER
PART V TOP SHELF
CHAPTER 12Hennessy
CHAPTER 13Dom Perignon
PART VI LAST CALL!
CHAPTER 14TANQUERAY, CABO WABO, J&B, OLD GRAND-DAD . . .
Acknowledgments
About the Author