“The great value of Built to Last is that no one before had ever taken a look at what makes these companies successful.... There’s a lot of common sense here, which seems more important in the end than the latest management theory of the month.”
—Don Kazak, Palo Alto Weekly
“You’ll get much corporate lore here that will help you stump your friends and impress your colleagues. But don’t read this book for its trivia value; read it for its ideas. Collins and Porras’ provocative analysis will get you thinking. And, more important, itching to apply these ideas in your own organization.”
—Training
“Built to Last is a well-developed treatise on corporate longevity, and an apt meditation on organizing with values in mind.”
—Michael Pellecchia,
Business Monday,
San Jose Mercury News
“Built to Last is powerful and swift reading, and jammed with the best practices of those companies who have ‘gone gold.’ It belongs on your list if you share their longing to ‘build to last.’”
—Terry O’Keefe,
Atlanta Business Journal
“[Built to Last] is the sort of book that makes an immediate strong impression; it’s the kind CEOs buy by the dozens, if not the hundreds. Simply and straightforwardly, Mr. Collins and Mr. Porras make their point, support it, and get out of the way.... The lessons are here to be learned, for CEOs, managers and entrepreneurs alike. If you want to build your organization to last, you can, and this book will provide a good blueprint.”
—Jim Scheller,
City Business
“The In Search of Excellence for the 1990s has arrived. It is Built to Last.”
—Inc.
“This high-energy, deeply researched book makes ‘vision’ an operational component in a manager’s tool kit. After six years of delving into the ‘secrets’ of 18 visionary companies (average lifespan of 90 years), Collins and Porras deliver a staccato array of lessons that can be applied at almost any level.”
—Thomas L. Brown,
Industry Week
“Built to Last will open a whole new window on what it takes to create and achieve long-lasting greatness as a visionary corporation.”
—Edgar H. Schein,
International Business
“What [Collins and Porras] make a case for in Built to Last is no less than a revolution in our understanding of what makes companies successful over the long haul.”
—Nancy Sheperdson,
Chicago Tribune
“Collins and Porras demonstrate the hows of good management in detail, with readable case histories (IBM, Merck, Motorola, Walt Disney, among others) and studies of contrasting corporations, and they include guidelines for those striving for long-lasting success.”
—Booklist