PART
4
PREPARE
CHAPTER 16 What’s Your Deal?
Negotiating Successfully
CHAPTER 17 Site Seeking
Choosing a Location for Your Business
CHAPTER 18 Looking Good
Creating a Professional Image
CHAPTER 19 Stock Answers
The Lowdown on Inventory
CHAPTER 20 It’s in the Mail
Setting Up Mailing Systems
CHAPTER 21 Charging Ahead
Offering Your Customers Credit
CHAPTER 22 Cover Your Assets
Getting Business Insurance
CHAPTER 23 Staff Smarts
Hiring Employees
CHAPTER 24 Perk Up
Setting Employee Policies and Benefits