INFLUENCE, NEW AND EXPANDED. Copyright © 1984, 1994, 2007, 2021 by Robert Cialdini. All rights reserved under International and Pan-American Copyright Conventions. By payment of the required fees, you have been granted the nonexclusive, nontransferable right to access and read the text of this e-book on-screen. No part of this text may be reproduced, transmitted, downloaded, decompiled, reverse-engineered, or stored in or introduced into any information storage and retrieval system, in any form or by any means, whether electronic or mechanical, now known or hereafter invented, without the express written permission of HarperCollins e-books.
First Collins Business Essentials edition published in 2007.
First Harper Business new and expanded hardcover edition published in 2021.
COVER DESIGN BY ANDREA GUINN
Library of Congress Cataloging-in-Publication Data
Names: Cialdini, Robert B., author.
Title: Influence, new and expanded: the psychology of persuasion / Robert B. Cialdini.
Description: New and Expanded. | New York: Harper Business, 2021. | Revised edition of the author’s Influence, © 1993. | Includes bibliographical references and index. | Summary: “In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations”—Provided by publisher.
Identifiers: LCCN 2020058532 (print) | LCCN 2020058533 (ebook) | ISBN 9780062937650 (hardcover) | ISBN 9780062937674 (ebook)
Subjects: LCSH: Influence (Psychology) | Persuasion (Psychology) | Compliance.
Classification: LCC BF774 .C55 2021 (print) | LCC BF774 (ebook) | DDC 153.8/52—dc23
LC record available at https://lccn.loc.gov/2020058532
LC ebook record available at https://lccn.loc.gov/2020058533
Digital Edition MAY 2021 ISBN: 978-0-06-293767-4
Version 03252021
Print ISBN: 978-0-06-293765-0