All of the articles presented in this collection originally appeared in Rotman Magazine.
Back issues can be purchased at rotman.utoronto.ca/rotmanmag
Winter 2004:
Business Design
The Design of Business
by Roger Martin (page 14)
Strategy as Design
by Jeanne Liedtka (page 20)
Winter 2005:
The Experience Issue
The Evolution of the Design-Inspired
Enterprise
by Gabriella Lojacono and Gianfranco Zaccai (page 80)
Fall 2005:
The Growth Issue
Embedding Design into Business
by Roger Martin (page 74)
Winter 2006:
The Health Issue
Managing Change by Design
by Peter Coughlan and Ilya Prokopoff (page 98)
Spring 2006:
The Creative Age
If Managers Thought Like Designers
by Jeanne Liedtka (page 26)
Designing in Hostile Territory
by Roger Martin (page 86)
Turning Design Thinking into Design Doing
by Heather Fraser (page 116)
Fall 2006:
The Loyalty Issue
Loyalty By Design: Using Design to Create Fiercely Loyal Customers
by Jeremy Alexis (page 140)
Winter 2007:
What’s Next?
Time for Design
by Jeanne Liedtka and Henry Mintzberg (page 32)
Spring 2007:
The Risk Issue
Embracing Risk to Learn, Grow and Innovate
by Diego Rodriguez and Ryan Jacoby (page 128)
Winter 2008:
Thinking about Thinking: How Design Offers Strategy a New Tool Kit
The Second Road of Thought:
How Design Offers Strategy a New Tool Kit
by Tony Golsby-Smith (page 38)
Design Thinking: On its Nature and Use
by Charles Owen (page 44)
Possibility Thinking: Lessons from Breakthrough Engineering
by Jeanne Liedtka and Robert Friedel (page 190)
Informing Our Intuition:
Design Research for Radical Innovation
by Jane Fulton Suri (page 110)
Spring 2008:
The All-Consuming Issue
From Plague to Paradigm: Designing Sustainable Retail Environments
by Steve Bishop and Dana Cho (page 232)
Winter 2009:
Wicked Problems
Building Shared Understanding of Wicked Problems
by Karen Christensen and Jeff Conklin (page 50)
Designing Systems at Scale
by Fred Dust and Ilya Prokopoff (page 152)
Spring 2009:
Staying Power
A Survival Guide for the Age of Meaning
by Sohrab Vossoughi (page 54)
The Empathetic Organization
by Dev Patnaik and Peter Mortensen (page 60)
How ‘Design Catalysts’ Conquer Growth Gridlock
by Jeanne Liedtka (page 104)
Winter 2010:
Decisions, Decisions, Decisions
Mapping the Future in Uncertain Times
by Alonzo Canada (page 92)
Decisions by Design: Stop Deciding, Start Designing
by Colin Raney and Ryan Jacoby (page 122)
Spring 2010:
Artistry
Developing Design Sensibilities
by Jane Fulton Suri and Michael Hendrix (page 166)
The Art of Looking
by Sarah Rottenberg and Isabel O’Meara (page 172)
Artistry: The Territory, the Map and a Compass
by Hilary Austen (page 184)
Winter 2011:
Thinking about Thinking II
Beyond Strategic Thinking: Strategy as Experienced
by Jeanne Liedtka (page 158)
Supporting Innovation Through Analogical Reasoning
by Arthur Markman et al (page 208)
Unveiling the Magic of Design: The Role of Synthesis
by Jon Kolko (page 214)
Business Design: Becoming a Bilateral Thinker
by Heather Fraser (page 250)
Fall 2011:
Use Your Imagination
Zen and the Art of Simplicity
by Matthew May (page 178)
Deconstructing the Design Thinker
by Sohrab Vossoughi (page 196)
Flipping Orthodoxies: Overcoming Insidious Obstacles to Innovation
by Bansi Nagji and Helen Walters (page 220)
Collaborative Service: How Doing Less Can Satisfy Customers More
by Heather Emerson and Ashlea Powell (page 244)
Designing for Growth: A Tool Kit for Managers
by Jeanne Liedtka and Tim Ogilvie (page 256)
Winter 2012:
Open
The Future of Retail: From Revenue Generator to R&D Engine
by Dana Cho and Beau Trincia (page 134)
Embracing Openness: Designing for the Loss of Control
by Tim Leberecht (page 226)
Spring 2012:
Wicked Problems II
From Blueprint to Genetic Code: The Merits of an Evolutionary Approach to Design
by Tim Brown (page 66)
Mind the Gaps: The Challenges of Using Design to Scale Solutions to Wicked Problems
by Robert Fabricant (page 146)
Observe First, Design Second: Taming the Traps of Traditional Thinking
by Matthew May (page 202)
Fall 2012:
Hit Refresh
Hybrid Insights: Where the Quantitative Meets the Qualitative
by Johannes Seemann (page 238)