INTRODUCTION

PARTICIPANTS IN OUR OWN DESTRUCTION

It isn’t that they can’t see the solution. It’s that they can’t see the problem.

G. K. CHESTERTON

We are facing a tragic and unprecedented destruction of human lives in the United States and much of the developed world. Processed, fake, and fast foods have become the primary source of calories in this country, and they’re on track to become the same in other countries. This attachment to fast food over natural foods and fresh produce is moving us toward widespread chronic disease, mental illness, and shortened life spans. I believe that the growing fast food addiction in this country and abroad is a genocide, as these foods destroy life with frightening efficiency and this damage is worsening. The food industry has evolved to effectively feed the majority of our citizens with mass-marketed, factory-produced foods that do not have the biological and chemical properties of natural produce. The result is the destruction of human potential, along with an explosion of chronic illness, human suffering, and the premature death of millions.

The American Heritage Dictionary defines genocide as “the deliberate destruction of an entire race or nation.”

On the surface it may seem that we are in control of our food choices and therefore “genocide” does not apply here. We typically think of genocide as a crime that one group commits against another. But that is not always the case; sometimes we are participants in our own destruction. Multiple factors combine to remove choice from the equation, leaving all of us in peril.

In an effort to improve efficiency and cost-effectiveness, food companies have developed ways to feed a great many people with highly processed, highly addictive foods. These foods are designed to hook us and impair our taste buds in the process. Despite the wealth of the nation, many people live in parts of the country where fresh ingredients are difficult to get. When healthy foods are simply out of reach, individuals have no opportunity to make informed choices about what they eat. Furthermore, the medical establishment offers quick-fix surgery or a lifetime supply of pills in place of a simple dietary regimen that can reverse and prevent disease and save millions of lives from medical tragedy and premature death. The harm of these medical interventions is glossed over, and the benefits are exaggerated, while this food-induced health care crisis continues to grow. Last but not least, the idea that unhealthy food leads only to weight gain and not unhappiness, disease, and death remains a permanent myth that permeates society. We need to make clear that the issues are far more than just about waistlines; they are about lifelines.

Despite the tremendous evidence coming from the worlds of nutritional and social sciences, these “Frankenfoods”—or unnatural, human-made, processed fast foods—continue to destroy the fiber of our society, creating new social problems and damaging the health and happiness of a large proportion of our population. Modern science reveals that this pervasive and serious damage to our health can even damage our genes, resulting in severe harm being passed on to future generations. This is information that everyone must know.

Most health problems facing Americans today are the direct consequence of Frankenfoods. Heart attacks, strokes, adult and childhood cancers, our growing epidemic of attention deficit hyperactivity disorder (ADHD), autism, allergies, and autoimmune diseases all have their basis in the common dietary practices that are ubiquitous across the United States. According to studies, our diet, not just during pregnancy but even before conception, has profound effects in determining the health, intelligence, and immune systems of our children.1 The problem is deeper, more serious, and more pervasive than anyone imagined, and no one is safe. It is widely accepted that mental illness, antisocial behavior, reduced intelligence, and most life-altering chronic diseases are primarily genetic; that is, they are not the result of dangerous foods. But this assumption is dead wrong. Further, this false belief perpetuates bigotry, contempt, and a growing, but generally ignored atrocity occurring right under our noses in urban communities.

By itself, a single pebble is harmless. However, put enough small pebbles together and start them rolling down the side of a mountain, and suddenly you have an avalanche. An avalanche doesn’t just move earth and rocks from one place to another; it destroys everything in its path. We are already experiencing an expanding crisis of physical and mental health deterioration from an avalanche of commercially prepared convenience food. There is compelling evidence that the modern epidemic of learning disabilities, poor school performance, depression, aggressive behavior, and despair are all influenced by the avalanche of fake food that has invaded our nation and taken over our cities.

Malnutrition caused by the lack of natural food and fresh produce has troubled humanity for eons. Today, malnutrition is no longer the exclusive problem of underdeveloped nations that have poor economies and inadequate food distribution networks. It is increasingly being experienced throughout the entire modern world as people eat foods that lack the micronutrients humans need for good health. In other words, “excess-calorie malnutrition” is spreading disease to all parts of the globe.

However, this new widespread malnutrition—what I call “fast food malnutrition”—is not as obvious as it would be without the influence of conventional medicine. Fast food malnutrition creates chronic inflammation and causes weight gain, but subtle micronutrient deficiencies disproportionately target the brain. Fast food malnutrition goes largely undetected because conventional medicine has developed its quick-fix solutions that allow us to destroy our bodies with fast food even as we appear perfectly healthy. Prescriptions and pills have created a new normal; our blood vessels and organs are routinely damaged by our chemical- and calorie-dense diets, but the medical establishment persuades us that our health is beyond our control and we need its pharmacologic solutions in order to thrive.

But the truth is this: Our diets are the primary driver of our health and longevity, and the medical community is doing us a disservice when it entices us to pop pills in answer to all that ails us. Disease is not inevitable. People are now enslaved to their illnesses and food addictions, accompanied by years of chronic suffering and medical dependence before a premature death, and this problem has become ubiquitous. The wrong food damages the brain, too, and is destroying lives and the American dreams of liberty and success.

Fast food malnutrition is resulting in fast food genocide.

America’s future is being threatened by pebbles.

The choice to eat unhealthy foods may seem inconsequential. Yet this choice doesn’t just make us fatter; it also contributes to an avalanche of health and social problems, including chronic disease, diminished intelligence, attention deficits, reduced educational and occupational opportunities, and even increased drug addiction, violence, and crime. In the following pages, I share the details of how unhealthy food has affected our nation and the devastating consequences that have followed. Escalating health tragedies are worsening in all demographics and regions of the country, and more so in younger people and in impoverished communities with poor access to fresh produce.

Robert Phillips, my collaborator, and I want to shine a light on the challenges of these impoverished communities and specifically the African American urban community now and in the past. However, as you read the data, the studies, and the history presented throughout this book, remember that this damage is occurring today all over our country, to all ethnic and racial groups where fast food consumption is high.

But without question, it is clear from the evidence that the African American urban community has suffered greatly. Compared with white Americans, if you are African American and live in an urban area in the United States:

      You are less likely to complete high school.2

      You have a 47 percent greater chance of having high blood pressure.3

      You have an 80 percent greater risk of experiencing a fatal stroke.4

      You have a 50 percent greater risk of dying from heart disease.5

      You are twice as likely to have diabetes.6

      You are more than four times more likely to have severe kidney disease.7

      You are more likely to get cancer and die of it.8

      You are more than twice as likely to get Alzheimer’s disease.9

Studies show again and again that in every health and social category, African Americans generally fare worse than whites. A primary reason is that systemic racism has led to disenfranchisement, decreased school funding, and decreased economic opportunity that perpetuate poverty and ill health. This is certainly a multifactorial and complicated issue, but I would like to propose and prove to you an additional reason for these dismal statistics that may change the way that you see the world. Mounting scientific evidence suggests that each and every point listed above is directly linked to diet and to social forces that perpetuate unhealthful eating.

This does not mean that there aren’t many other contributors to the persistent poor health we see in certain communities, or that people bear no responsibility for their own circumstances. Still, the evidence is unmistakable: An unhealthy diet conspires to unfavorably transform our DNA. Fake food alters us, both mentally and physically. It affects the way we act, and it undermines our health. None of us is immune to the destructive impact of this devastating problem.

Even though African Americans are disproportionately affected, fast food addiction, fast food malnutrition, and fast food genocide are not just an African American problem. Millions of Americans of all skin colors and economic strata are eating a dangerous diet loaded with soda, sweets, toxic additives, and junk food. And the more harmful foods you consume, the higher your risk of developing the physical, intellectual, and emotional problems they cause.

Our love for and acceptance of fast food as part of an everyday diet and our obsession with unhealthy foods (like bacon, cheese, white bread, and ice cream) blind us to other, even bigger problems. Diminished concentration and intelligence are consequences that we don’t currently associate with an unhealthy diet, but we should. Sadly, we live in a world where the vast majority of people have been conditioned to believe that what we put into our mouths simply doesn’t matter. However, whether one is considering serious disease, premature death, or functional intelligence, dietary influence—not heredity—is the major factor governing every outcome. The idea that individuals or ethnic groups have inferior genes is demonstrably false.

Furthermore, current science indicates that diet and lifestyle behaviors play a larger role in overall health and function, and genetics a smaller role, than was widely believed in the past. This means that health, brain function, and chronic diseases are primarily the result of environment and diet exposure, with a relatively small component of genetic predisposition. Nutrition overpowers genetics. For example, even in certain more genetically homogenous populations, such as American Indian tribes with an enhanced proclivity to develop obesity and diabetes, these conditions will only develop given a low-nutrient, high-calorie diet.

Lives are being destroyed daily by food choices. If we accept the untruth that people are just “born with” these problems, then we don’t have to face the truth that food is the real cause. The role of genetics has been grossly overemphasized in the study of disease. Genetics plays a role in a person’s susceptibility to a toxic nutritional insult, but that role is a relatively small one. This misplaced emphasis on genetics has led us to a larger cultural ignorance about environmental influences that can be modified. For example, the amount you smoke, and the number of years you smoke—not your genetics—are the major determinant of your risk of getting lung cancer.

We have the daily ability to positively affect our lives and overall health. And yet the importance we place on something we can’t control—our genes—absolves us from taking responsibility, personally and collectively.

Humans were designed to eat specific natural substances in a balanced way, but we now eat a wide array of unnatural substances in an unbalanced way. And we have done so to such a degree that most people have lost their taste and desire for life-giving, whole foods.

As a result, most Americans now prefer to eat foods that we know shorten our lives and damage our brains. This damage also alters our genetic structure. Changes to our DNA accumulate from eating commercially designed foods that are incompatible with our genetic design. These gene defects have devastating consequences for us, but also can be passed on to our children and grandchildren. If nothing is done, the harmful effects of our fast food diet style today will continue through future generations, creating a decline in population intelligence and an increase in autism, learning difficulties, childhood cancers, diabetes, and other serious metabolic abnormalities as people mature, further weakening the delicate fabric of our society.

This fast food genocide is fueled by a vicious cycle in which the food industry, the medical establishment, and society at large turn a blind eye to the real cause and effect of our nation’s dietary patterns. The food companies profit from producing low-cost, low-nutrition Frankenfoods designed to be addictive. The medical establishment profits from treating disease on a cause-by-cause basis, refusing to acknowledge, prescribe, or enforce effective lifestyle changes that actually prevent and reverse symptoms and diseases. And last, as a culture we continue to embrace unhealthy foods as if the data on how these foods are destroying lives do not exist or do not apply to us.

We have been in similar situations before. It took us decades to combat cigarette addiction, despite ample evidence that smoking caused heart disease and cancer. The fight against corporate greed, lies, and apathy is an uphill one. We may be the victims here, but we have the power to change this dangerous reality.

If we are to survive in good health, enjoy economic prosperity, and live in peace and harmony with each other, we have to consider the damage that poor food choices inflict on our society. We have to learn from our past mistakes and cultivate a nutritionally adequate diet for all, to enable people to live up to their potential for productivity, kindness, and happiness. Food can destroy the world, but food can also heal it.

This book addresses the many different issues that are influenced by our food choices: health, education, productivity, intelligence, economics, crime, and even drug addiction. To change society in a positive fashion, we have to explore from whence we came—and we have to stop fast food genocide.

My books have reached millions of people over the years with this simple message:

The secret to achieving your ideal weight, reversing disease, and delaying aging is consuming a diet that has the full spectrum of nutrients humans need, without consuming excess calories.

I offer a no-nonsense approach to eating and health that eliminates toxic substances and loads your diet with a variety of high-nutrient foods. I’m proud to say that many people who have read my books have lost the weight they needed to lose and, more importantly, regained their health.

However, most people are looking for an easier, almost magical approach that does not involve eating so healthfully. They prefer to maintain their current food behaviors and falsely believe that they are fine. To attract this audience, most “health” and diet books have catchy titles that feature weight-loss programs, gimmicks, and promises. Not many people are as interested in books about maintaining and earning health through excellent nutrition; instead, they seek short-term fixes and expect doctors to prescribe their long-term medical difficulties away. This just complicates the problem, adding the toxic insults from medications, while the poor dietary exposure continues—an approach that accelerates the deterioration of mental and physical health.

This book looks at the foundation of our nutritional beliefs, how these beliefs developed, and their broad effect on society. By understanding the concepts presented here, and the widespread benefits to society of those concepts, you can improve your personal health and achieve a healthy weight. This will happen despite the fact that the main focus of the book is not weight loss or dieting. We need to see how and why we have come to the place where we are today, and where we are headed. This is necessary if we are to change.

According to my standards of ideal weight (a body mass index of 23 or less), more than 80 percent of people in the United States are overweight, not just two-thirds, as is commonly claimed.10 This statistic demonstrates the ubiquitous nature of unhealthy eating across our country. However, this epidemic weight gain now sweeping across the globe is only a single consequence of unhealthy eating. It overshadows a constellation of more serious problems: the widespread occurrence of chronic degenerative diseases, including intellectual and mental disorders associated with these foods. The impact on society caused by this human suffering is incalculable. Fundamentally, we have eaten our nation into a medical and social crisis. And much of this crisis is neither understood nor appreciated.

We look for magical cures for mental illness, breast cancer, autism, and autoimmune diseases, yet the cure has been under our noses all along. Take lung cancer, for instance. No matter how many billions of dollars we throw at searching for a cure for lung cancer, it is highly unlikely that we will develop a medicine that can enable us to smoke three packs of cigarettes a day for forty years and not develop the disease; nor can we undo the cancer once it appears because of smoking. Likewise, it is highly unlikely that we can develop an easy solution for breast or other common cancers, no matter how many research dollars are allocated, while we continue to ingest the standard American diet (SAD) (which I also call the deadly American diet [DAD]).

Our food choices not only shape our bodies and our futures; they also shape our intelligence and our behavior because food profoundly affects our brains. But perhaps most interesting of all, our choice of food is not our own. Humans are social animals, and as such, we are subject to invisible social forces. Our brain reasons that if everyone else is eating a certain way, it must be okay. Our choice of food is one of the most important decisions that we make, and it is a decision that we unconsciously allow invisible social forces to govern. These forces have the power to compel dangerous eating behavior that can alter us on a genetic level, and this in turn leads people to become self-destructive and to make even worse choices as time goes on. This cycle, supported by the addictive nature of highly processed food, is insidious, pervasive, and powerful.

Americans have abandoned natural foods such as vegetables, fresh fruits, and other plant foods in favor of a dizzying array of chemically altered, nutrient-deficient Frankenfood substitutes. We are paying for this exchange with an unaffordable, bloated, and unsustainable health care system. Chronic diseases—a direct result of not eating enough natural foods—affect record numbers of Americans. But this is only a part of the problem. Commercial food substitutes contribute to people being more depressed, more violent, less intelligent, and less forgiving. I explain the biological reasons for these effects in the chapters that follow. For now, suffice it to say that a biological problem caused by the way foods are made today is creating enormous social consequences that we presently don’t associate with our modern radically altered diets.

Many crimes occur in places where people must survive on unhealthy food substitutes because they don’t have access to real foods; such areas are sometimes called “food deserts.” What if we could prevent a significant number of violent crimes by eliminating food deserts and changing how people eat? What if we could similarly improve school performance? And what if we could reduce or even eradicate poverty by fundamentally changing how everyone thinks about food? This is a matter of justice.

Most Americans are free to choose what types of foods they eat. But within the borders of this great nation are vulnerable people who have almost no choice other than to eat a brain-damaging, disease-promoting diet consisting of commercial food substitutes. And worst of all, the people who live outside the food deserts are doing only slightly better—they are so addicted to the same dietary style that they can’t see the problem.

We are victims of a status quo based on a fundamentally flawed way of thinking. At one time, people believed that the Earth was the center of the universe. Then, in 1543, Nicolaus Copernicus published On the Revolutions of the Heavenly Spheres, in which he proposed that the Earth and the other planets revolved around the sun. Copernicus was talking about the revolution of the planets, but in a broader sense, he launched a revolution that fundamentally altered and forever changed the way people thought about and saw the world.

The idea that the Earth is the center of the universe became entwined with religious dogma and was the generally accepted worldview for a long time. Challenging this idea was dangerous. Copernicus didn’t live to see the change that he ushered in; he waited nearly thirty years to publish his work. (It is said that he saw the first copy of his published book on the day that he died.) He experienced the backlash that came from challenging such orthodoxy: His book was banned by the Catholic Church.

Copernicus launched a scientific revolution that paved the way for the likes of Galileo, René Descartes, and Sir Isaac Newton. He challenged twelve hundred years of entrenched thought. But this did not happen all at once; the questions Copernicus raised were not settled for another 150 years. Today, the idea that the Earth revolves around the sun is self-evident. We take it for granted, but it is a relatively recent insight and was such a groundbreaking change that it became known as the Copernican Revolution.

We need another Copernican Revolution today. The simple premise of this book is that all humans are created equal, but all calories are not.

The lower the nutrients in the food that you eat, the more calories you crave.

Many people think the problem is that Americans are overeating. But the real problem is that Americans are eating the wrong things. Unhealthy foods alter our brains in ways that make us emotionally attached to the very foods that are doing us the most harm. The way we eat affects our brains in ways that prevent us from seeing the problem with the way we are eating.

This message might be hard to swallow, but many people have already heeded the call and have changed the way that they eat. As a result, they have resolved their desire to overeat and, with time, have retrained their palates to prefer the flavors of healthy food choices. The outcome is not just weight loss, but recovery from high blood pressure, high cholesterol, diabetes, headaches, acne, fatigue, and excessive menstrual bleeding and cramps. They have also tremendously improved their emotional outlook on life. Thousands have reported that the “fog” clouding their thoughts has lifted; they are no longer depressed and feel newly excited about life and their future.

These concepts gleaned from scientific studies are still ignored or contested. With all the research data available, you would expect that achieving an adequate amount of food-based antioxidants and phytochemicals for optimal health and brain function should be an accepted norm and known by everyone. The idea that heart disease, diabetes, dementia, stroke, and most cancers are preventable and are largely the result of poor nutrition is still not fully accepted, either by authorities or by society at large. Powerful social and economic interests support the status quo. Massive societal awareness and change are desperately needed, but we can expect these concepts to be contested and denied for years to come—Copernicus was not the only one whose revolutionary, but correct, idea was opposed.

These pages show that there is a direct and clear connection between the foods that you eat and the way that you behave and live. It is to be expected that interested parties will attempt to discredit the science and fight back.

The diet industry is a big business. There is no shortage of diet advice: eat more, eat less, eat more frequently, eat less frequently, use herbs or natural stimulants to speed up your metabolism, eliminate carbs, eat less fat, or eat more fat—it doesn’t really matter anymore. All of these recommendations have some basis in fact. And yet, our nation’s dieting mentality and dieting efforts have not put even the slightest dent in the problem of obesity.

Despite a $40 billion-a-year diet industry, people are fatter now than ever. In the end, the advice and products offer virtually no long-term return on investment—measured, of course, in pounds permanently lost. According to a review of seventeen studies on long-term maintenance of weight loss, ranging from three to fourteen years in duration, 85 percent of dieters fail to keep the weight off.11 And always keep in mind that no health benefits occur from temporary weight loss. It is necessary to understand the addictive nature of commercial food, and its connection to our failures, in order to achieve a new chance at success. We need to move the needle of social behavior into a favorable range—and that can happen only when we are properly educated about the power of the food we put on our plates and the power of these laboratory-designed foods to control us.

This book challenges some fundamental beliefs, but many of these commonly held beliefs are simply wrong. However, being wrong, by itself, is not a problem unless it causes us to act in harmful ways. The real problem is that the untrue beliefs that are tackled here are toxic. These untrue beliefs have cost the lives of millions of people and continue to have a negative health influence on billions of others across the globe. Unless something is done, it will get worse, much worse.

The ideas in this book have been distilled from years of scientific research, and this critical information calls for widespread awareness and action. Turn these pages and study this problem carefully, because greater knowledge can lead to a solution: a solution to your personal health issues and a solution for our society. It has to start with you.