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Index
Contents
Introduction
Chapter 1: Your Biggest Growth Market Is Already Here
Chapter 2: What Selling Looks Like Now
Chapter 3: The Four Motivators Framework
Chapter 4: Motivator #1: Connected: Create an Emotional Connection with Your Customers
Chapter 5: Motivator #2: Inspired: Inspire Your Customers to Do Business with You
Chapter 6: Motivator #3: Confident: Instill Customers’ Confidence in You and Your Products
Chapter 7: Motivator #4: Appreciated: Make Your Customers Feel Appreciated for Their Business
Chapter 8: Top Trends Driving Women’s Buying Patterns: A Road Map to Exceeding Customer Expectations
Chapter 9: Your Monday Morning Action Plan
Acknowledgments
Appendix
About the Author
Notes
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