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Index
Title Page Table of Contents Reviews About the Author Why Should You Read this Book? Mistake #1 - Ineffective Use of Keywords... and a Boring, Uninformative Headline Mistake #2 - No Profile Photo or an Unprofessional or Distracting Photo Mistake #3 - Profile Not 100% Complete Mistake #4 - Websites Labeled Generically, e.g. "Company Website" or "Personal Website" Mistake #5 - Public Profile URL (Link) with lots of Numbers, Letters and Slashes at the End Mistake #6 - No Recommendations or Very Few Recommendations Mistake #7 - Recommendations that Contain Spelling, Grammar and Punctuation Errors - or are Just Plain Boring Mistake #8 - Fewer than 500 Connections Mistake #9 - Blank or Ineffective Summary Section Mistake #10 - Blank Specialties and/or Skills & Expertise Sections Mistake #11 - LinkedIn Activity Updates Not Utilized Mistake #12 - Links to Supporting Documents and Special Sections not Utilized Mistake #13 - No Descriptions or Weak Descriptions of Job Duties and Accomplishments Mistake #14 - Lack of Consistency/Discrepancies in Format and Structure - and Spelling, Grammar and Punctuation Errors Mistake #15 - No Participation in Q&A Mistake #16 - Unattractive Formatting Mistake #17 - Insufficient or Ineffective Group Membership Mistake #18 - A Static (Unchanging, Outdated) Profile - and thinking all you need is a KILLER LinkedIn profile Bonus Tip #1 - Save Your Work! Bonus Tip #2 - For Businesses: Create a Company Profile Bonus Tip #3 - For Job Seekers: Link to your Resume with Box.Net... and create a Profile Badge Bonus Tip #4 - For Unemployed Job Seekers: What to Put in your Headline, Status Bar and Experience Sections Bonus Tip #5 - How to Connect to Almost Anyone on LinkedIn! Bonus Tip #6 - Take Control Over Your Appearance! Bonus Tip #7 - Use LinkedIn Signal! Appendix A: Character Limits for your LinkedIn Profile Sections Appendix B: Overused LinkedIn Buzzwords Appendix C: Get Free E-Book Updates Appendix D: Recommended Resources Appendix E: Opportunities to Connect Appendix F: Affiliate Program Copyright
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