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Index
Cover
Table of Contents
Series Page
Title page
Copyright page
Dedication
Introduction
State of the Art
Weaknesses in Current Approaches to Change Implementation
A Stakeholder Theory Perspective
A Communication Perspective
Cases of Organizational Change
Conclusion
1 Defining Organizational Change
What Is Organizational Change?
Types of Organizational Change
Complexity of Change Within Organizations
Conclusion
2 Processes of Communication During Change
Communication Processes
Conclusion
3 A Stakeholder Communication Model of Change
Stakeholder Theory
Complicating Stakeholder Relationships
Multiple Stakeholder Identities
Stakeholder Interactions
Roles Stakeholders Play in Change
Stakeholder Model of Implementation of Change
Conclusion
4 Outcomes of Change Processes
Problems in Assessing Organizational Outcomes
Assessing Change Outcomes
Assessing Results of Change
Causes for Implementation Failures and Successes
Conclusion
5 Communication Approaches and Strategies
An Overview of Strategic Implementation Models
Communication Strategy Dimensions
Channels for Communicating
Conclusion
6 Power and Resistance
Power During Organizational Change
Resistance During Change
Forms of Resistance
Dispositional Resistance
Value of Resistance
Conclusion
7 Antecedents to Strategies, Assessments, and Interactions
Institutional Factors
Implementers’ Perceptions of Change Context
Stakeholders’ Perceptions of Change Context
Conclusion
8 Stakeholder Interactions: Storying and Framing
Creating Stories and Storylines that Make Sense
Framing
Stories and Frames Create, Maintain, and Resolve Concerns
Creating and Resolving Alliances, Rivalries, and Schisms
Which Stories and Frames Matter?
Conclusion
9 Applying the Model in Practice
Activity Tracks
Tools for Managing Activity Tracks
Myths About Implementing Planned Change
Conclusion
Glossary
Index
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