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Index
Cover Title Page Table of Contents Introduction
About This Book Icons Used in This Book Beyond the Book Where to Go from Here
Part 1: What Fundamental Analysis Is and Why You Should Use It
Chapter 1: Understanding Fundamental Analysis
Why Bother with Fundamental Analysis? Knowing the Tools of the Fundamental Analysis Trade Making Fundamental Analysis Work For You
Chapter 2: Getting Up to Speed with Fundamental Analysis
What Is Fundamental Analysis? Comparing Fundamental Analysis with Other Ways of Picking Investments Putting Fundamental Analysis to Work For You Making Money with Fundamental Analysis The Fundamental Analysis Toolbox
Chapter 3: Gaining an Upper Hand on Wall Street: Why Fundamental Analysis Gives Investors an Edge
Better Investing with Fundamentals Relying on the Basic Info the Pros Use Figuring Out When to Buy or Sell a Stock
Chapter 4: Getting Your Hands on Fundamental Data
Getting In Sync with the Fundamental Calendar Getting up to Speed with the Basic Accounting and Math How to Get the Fundamental Data You Need
Part 2: How to Perform Fundamental Analysis
Chapter 5: Analyzing a Company’s Profitability Using the Income Statement
Digging Deep Into the Income Statement Taking in the Top Line: Revenue Calculating Profit Margins and Finding Out What They Mean Comparing a Company’s Profit to Expectations
Chapter 6: Measuring a Company’s Staying Power with the Balance Sheet
Familiarizing Yourself With the Balance Sheet Understanding the Parts of the Balance Sheet Analyzing the Balance Sheet The Danger of Dilution
Chapter 7: Tracking Cash with the Statement of Cash Flow
Looking at the Cash-Flow Statement As a Fundamental Analyst How Investors May Be Fooled by Earnings, But Not by Cash Flow Understanding the Fundamentals of Free Cash Flow
Chapter 8: Using Financial Ratios to Pinpoint Investments
Using Financial Ratios to Find Out What’s Really Going on at a Company Getting Familiar with the Price-to-Earnings Ratio Putting the P-E into Perspective
Chapter 9: Mining the Proxy Statement for Investment Clues
Getting up to Speed with What the Proxy Statement Is Expanding Fundamental Analysis Beyond the Numbers Stepping Through the Proxy How Much Are We Paying You? Understanding Executive Compensation Checking In on Your Fellow Shareholders
Part 3: Making Money with Fundamental Analysis
Chapter 10: Looking for Fundamental Reasons to Buy or Sell
Looking For Buy Signals from the Fundamentals Knowing When to Bail out of a Stock What Dividends Can Tell You about Buying or Selling a Stock
Chapter 11: Finding a Right Price for a Stock Using Discounted Cash Flow
How to Stop Guessing How Much a Company is Worth Performing a Discounted Cash Flow Analysis Making the Discounted Cash Flow Analysis Work for You
Chapter 12: Using the Annual Report (10-K) to See What a Company Is Worth
Familiarizing Yourself with the Annual Report How to Tackle a Massive Annual Report Examining What the Auditor’s Opinion Means For Investors
Chapter 13: Analyzing a Company’s Public Comments and Statements
Using Analyst Conference Calls as a Source of Fundamental Information Getting In Tune with Fundamental Information from the Media Knowing When to Pay Attention at Shareholders’ Meetings
Chapter 14: Gleaning from the Fundamental Analysis Done by Others
Reading Analysts’ Reports for Fundamental Analysis Clues Interpreting Credit-Rating Agencies’ Reports For Fundamental Analysis Finding Fundamental Data about Companies Using Social Investing
Chapter 15: Performing “Top Down” Fundamental Analysis
Broadening Out Fundamental Analysis to Include Monitoring the Economy Analyzing the Key Measures of the Economy’s Health Getting a Jump on the Future Using Leading Economic Indicators
Part 4: Getting Advanced with Fundamental Analysis
Chapter 16: Digging into an Industry’s Fundamentals
Realizing How a Company’s Industry Can Influence Its Value How to Track How Sectors Are Doing Adding Industry Analysis to Your Fundamental Approach
Chapter 17: Pinpointing Trends Using Fundamental Analysis
Understanding Why to Consider Trends Finding Trends in Insider Trading Information Designing Screens to Pinpoint Companies
Chapter 18: Avoiding Investment Blow-Ups with Fundamental Analysis
Uncovering the Dangers of Not Using Fundamental Analysis Finding and Avoiding Financial Red Flags
Chapter 19: Marrying Fundamental Analysis with Technical Analysis
Understanding Technical Analysis Blending Fundamental and Technical Analysis The Primary Tools Used by Technical Analysts Keeping a Close Eye on Options Applying Technical Analysis Techniques to Fundamental Analysis
Part 5: The Part of Tens
Chapter 20: Ten Things to Look at When Analyzing a Company
Measuring How Much of a Company’s Earnings Are “Real” Considering How Much Cash the Company Has Making Sure You Don’t Overpay Evaluating the Management Team and Board Members Examining the Company’s Track Record of Paying Dividends Comparing the Company’s Promises with What It Delivers Keeping a Close Eye on Industry Changes Understanding Saturation: Knowing When a Company Gets Too Big Avoiding Blinders: Watching the Competition Watching Out When a Company Gets Overly Confident
Chapter 21: Ten Things Fundamental Analysis Cannot Do
Ensure You Buy Stocks At The Right Time Guarantee You’ll Make Money Save You Time When Picking Stocks Reduce Your Investing Costs Protect You from Every Fraud Easily Diversify Your Risk Over Many Investments Predict the Future Make You the Next Warren Buffett Protect You from Your Own Biases Overcome the Danger of Thinking You’re Always Right
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