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Index
Title Page
Copyright
Dedication
Epigraph
Introduction
I. Tools of the Trade
1. A Noble Thing
2. Use and Abuse of Writing Formulas
3. The Sentence Clinic
4. Ten Shortcuts to Making Yourself Clear
5. Please Don’t Feed the Zombies, Flesh-Eaters, and Pleonasms
Interlude: Give the Bard a Break
II. Finishing the Job
6. Every Word Counts
7. Care for Meanings
8. Storytelling: The Long and Short of It
III. Consequences
9. Steps Were Taken: Explaining the Underwear Bomber
10. Money and Words
11. Buried Treasure: It’s Yours, but Words Get in the Way
12. Home Runs for Writers
Afterthought
Acknowledgments
Answers to “Man or Machine?”
Analysis: The Bomber—How 2,567 Words Became 1,030
About the Author
Also by Harold Evans
Bibliography
Credits
Newsletters
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