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Index
Cover
Half Title
Title Page
Copyright Page
Dedication
CONTENTS
Acknowledgments
1 The Limits of the Monetary Mindset
2 The Bartering Mindset
3 Step 1: Deeply and Broadly Define Your Needs and Offerings
4 Steps 2–3: Map Out the Full Range of Transaction Partners and the Full Range of Their Possible Needs and Offerings
5 Step 4: Anticipate the Most Powerful Set of Partnerships across the Market
6 Step 5: Cultivate the Most Powerful Set of Partnerships across the Market
7 Integrating the Bartering and Monetary Mindsets
8 Objections to the Bartering Mindset
9 Conclusions and Applications
Notes
Index
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