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Index
Cover
Title Page
Copyright
Praise For This Book!
Dedication
Acknowledgments
Epigraph
Contents
Foreword: Foreword by Dr. Ed Brenegar
Preface
Intro
Part I: The Foundation
Rule 1: Rules Are Meant to Be Broken
Rule 2: Confidence Is Key to Sales
Rule 3: Target the Right Client
Rule 4: Know Your Value
Rule 5: Build Relationships
Rule 6: Plan Your Success
Rule 7: Learn to Serve
Rule 8: Be Prepared to Go the Distance
Rule 9: Expand Your Brand
Rule 10: Become a Master Networker
Rule 11: Create a Communication Line
Rule 12: Add Value Immediately
Part II: The Call
Rule 13: Follow the Steps to Set an Appointment
Rule 14: A Sales Call Is a Privilege
Rule 15: Do Your Homework
Rule 16: Define Your Purpose
Rule 17: Ask Great Questions
Rule 18: Create a Valuable Support Statement
Rule 19: Deliver a Strong Close
Rule 20: Master the Art of Listening
Rule 21: Learn Your Style
Rule 22: Solve the Right Problems
Rule 23: Know Your Competition
Rule 24: Develop a Passionate Attitude
Rule 25: Open the Door to Opportunity
Rule 26: Stop Making Cold Calls
Rule 27: Structure a Series of Small Calls
Part III: The Follow-Up
Rule 28: Be Patiently Persistent
Rule 29: Be Visible
Rule 30: Make It Easy
Rule 31: Learn to Love Accountability
Rule 32: Sell to Your Existing Clients
Rule 33: Work Your Sales Funnel
Rule 34: Believe That You're an Expert
Rule 35: Get Back on the Horse
Rule 36: Learn to Embrace the Power of Focus
Rule 37: Focus on Goals
Rule 38: Know When to Walk Away
Rule 39: Invest in Yourself
Rule 40: Take the Leap
Rule 41: Have Fun!
Rule 42: These Are My Rules. What Are Yours?
Appendix A: Bonus Rules
Appendix B: Sales Funnel
Appendix C: Resources
Author: About the Author
Your Rules: 42 Rules Program
Books: Other Happy About Books
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