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Index
Cover
Title
Copyright
Acknowledgments
Contents
Introduction: The Future of Design
Chapter 1 What Will Make a Global Product Successful?
Chapter 2 Impacts on Product Success or Failure
Chapter 3 The Design Process, Design Thinking, and Innovation
Chapter 4 Attributes of Great Product Design
Chapter 5 Spaces for Innovation
Chapter 6 Supporting Design Teams
Chapter 7 How to Evaluate Product Concepts
Chapter 8 Growing a Global Product
Chapter 9 Summaries and Conclusions: Design Reasoning with Insights
Endnotes
Lorraine's Work with Clients
Index
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