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Start The Delft Design Guide presents design methods and approaches that can be useful to you as a designer, both during your time as a student and as a practitioner. We hope you will use the guide as a source and reference. It will help you to gradually build a rich repertoire of ways to approach the design of products and services. Designing is a complex activity that can take many forms. Therefore, staging your project in an appropriate and timely manner is a prerequisite for developing successful design outcomes. Staging is about planning and preparing for doing the right things, before you start to do those things right. It is sometimes also about rethinking the things you are doing during your project when unexpected things happen. Reasoning In Design Basic Design Cycle Product Innovation Process - 1 Product Innovation Process - 2 Creative Problem Solving Vision in Product Design (VIP) Design for Emotion Brand Driven Innovation Service Design Cradle-to-Cradle Base of the Pyramid (BOP) &Emerging Markets Contextmapping INTERVIEWS Focus Groups QUESTIONNAIRES Customer Journey Mind Map Strategy Wheel Trend Analysis Function Analysis EcoDesign Strategy Wheel EcoDesign Checklist Process Tree Fast Track Life Cycle Analysis Human Power SWOT Analysis Search Areas Ansoff Growth Matrix Miles and Snow Business Strategies Porter Competative Strategies VRIO Analysis Porter Five Forces Value Curve Collage Personas Storyboard Written Scenario Problem Definition List of Requirements Business Model Canvas Marketing Model or 4Ps Fish Trap Model Analogies & Metaphores SYNECTICS Brainstorm Brainwriting and Brain Drawing Morphological Chart Scamper WWWWWH: WHO, WHAT, WHERE, WHEN, WHY, AND HOW Interaction Prototyping and Evaluation How Tos Product Usability Evaluation REFERENCES & FURTHER READING
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