How Innovation Really Works by Knott, Anne Marie -- Read -- Imperial Library of Trantor

Index

Cover Title Page Copyright Page Dedication Contents Preface Acknowledgments 1 THE PROBLEM: Flying Blind 2 MISCONCEPTION 1: Small Companies Are More Innovative 3 MISCONCEPTION 2: Uncontested Markets Are Good for Innovation 4 MISCONCEPTION 3: Spending More on R&D Increases Innovation 5 MISCONCEPTION 4: Companies Need More Radical Innovation 6 MISCONCEPTION 5: Open Innovation Turbocharges R&D 7 MISCONCEPTION 6: R&D Needs to Be More Relevant 8 MISCONCEPTION 7: Wall Street Rewards Innovation 9 THE PROMISE OF RQ: Restoring Growth 10 BEHIND RQ: What It Really Is and How to Find Yours Appendix Notes Index

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