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Index
Cover
Title page
Copyright
Dedication
Foreword by Andy Bounds, communication expert
Introduction: Why this stuff really matters
PART 1: THE SEVEN GREAT SINS OF SPEAKING
SIN 1: A failure to make your message sticky or memorable
SIN 2: Drowning people in detail
SIN 3: A failure to consider or understand your audience's needs
SIN 4: Focusing on features rather than selling benefits
SIN 5: Winging it
SIN 6: Showing slides that suck... the life out of your audience
SIN 7: Taking people on a pointless ramble
PART 2: EIGHT GREAT WAYS TO SPEAK SO PEOPLE REALLY LISTEN
WAY 1: Get real
WAY 2: Get your attitude into gear
WAY 3: Start at the end
WAY 4: Sort out your skeletons
WAY 5: Grab ’em by the eyeballs
WAY 6: Become an artist
WAY 7: Learn lessons from JC, Jo, and the Greek guy
WAY 8: Shine at question time
PART 3: I'M GLAD YOU ASKED THAT...
QUESTION 1: Is it possible to get rid of my nerves before presenting?
Question 2: Is it ever appropriate to use humour in my presentation?
QUESTION 3: How important is body language when communicating with others?
So what's next for you?
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