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Index
Cover
Title Page
Copyright
Table of Contents
Dedication
Upstart
Introduction
PART I: SIDE PROJECTS
CHAPTER 1: THE TROUGH OF SORROW: The Early Years of Airbnb
CHAPTER 2: JAM SESSIONS: The Early Years of Uber
CHAPTER 3: THE NONSTARTERS: SeamlessWeb, Taxi Magic, Cabulous, Couchsurfing, Zimride
CHAPTER 4: THE GROWTH HACKER: How Airbnb Took Off
CHAPTER 5: BLOOD, SWEAT, AND RAMEN: How Uber Conquered San Francisco
PART II: EMPIRE BUILDING
CHAPTER 6: THE WARTIME CEO: Airbnb Fights on Two Fronts
CHAPTER 7: THE PLAYBOOK: Uber’s Expansion Begins
CHAPTER 8: TRAVIS’S LAW: The Rise of Ridesharing
CHAPTER 9: TOO BIG TO REGULATE: Airbnb’s Fight in New York City
PART III: THE TRIAL OF THE UPSTARTS
CHAPTER 10: GOD VIEW: Uber’s Rough Ride
CHAPTER 11: ESCAPE VELOCITY: Fights and Fables with Airbnb
CHAPTER 12: GLOBAL MEGA-UNICORN DEATH MATCH!: Uber versus the World
Epilogue
Photos
Acknowledgments
About the Author
Also by Brad Stone
Notes
Newsletters
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