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Index
Cover
Contents
Title
Copyright
Dedication
Foreword
Preface
Acknowledgments
Part One: The Nature of Business Strategy
Strategic and Natural Competition
Part Two: The Development of Business Strategy
Foundations
The Experience Curve Reviewed: History
The Experience Curve Reviewed: Why Does It Work?
The Experience Curve Reviewed: Price Stability
The Pricing Paradox
The Market-Share Paradox
More Debt or None?
The Rule of Three and Four
The Product Portfolio
The Real Objectives
Milestones
Life Cycle of the Industry Leader
The Evils of Average Costing
Specialization or the Full Product Line
Stalemate: The Problem
Business Environments
Revolution on the Factory Floor
Time—The Next Source of Competitive Advantage
Competing on Capabilities: The New Rules of Corporate Strategy
Strategy and the New Economics of Information
Collaboration Rules
Part Three: The Practice of Business Strategy
The Customer: Segmentation and Value Creation
Segmentation and Strategy
Strategic Sectors
Specialization
Specialization: Cost Reduction or Price Realization
Segment-of-One® Marketing
Discovering Your Customer
Total Brand Management
Pricing Myopia
Trading Up
Trading Down: Living Large on $150 a Day
Innovation and Growth
From the Insight Out
Capitalizing on Anomalies
Breaking Compromises
A New Product Every Week? Lessons from Magazine Publishing
Innovating for Cash
Acquiring Your Future
Deconstruction of Value Chains
The New Vertical Integration
The Deconstruction of Value Chains
How Deconstruction Drives De-Averaging
Thinking Strategically about E-Commerce
From “Clicks and Mortar” to “Clicks and Bricks,”
Thermidor: The Internet Revolution and After
The Online Employee
Richer Sourcing
The Real Contest between America and China
Performance Measurement
Profit Center Ethics
The Story of Joe (A Fable)
Controlling for Growth in a Multidivision Business
Making Performance Measurements Perform
Economic Value Added
New Directions in Value Management
Workonomics
Resource Allocation
Cash Traps
The Star of the Portfolio
Anatomy of the Cash Cow
The Corporate Portfolio
Renaissance of the Portfolio
Premium Conglomerates
The End of the Public Company—As We Know It
Advantage, Returns, and Growth—In That Order
Organizational Design
Profit Centers and Decentralized Management
Unleash Intuition
Network Organizations
The Myth of the Horizontal Organization
The Activist Center
Shaping Up: The Delayered Look
A Survivor’s Guide to Organization Redesign
Leadership and Change
Why Change Is So Difficult
Leadership
How to Recognize the Need for Change
Sustained Success
Strategy and Learning
Let Middle Managers Manage
Jazz versus Symphony
The Change Curve
Leadership in a Time of Uncertainty
Leading in Emotional Times
The Forgotten Half of Change
Part Four: Business Thinking
Business Thinking
Brinkmanship in Business
Business Chess
Probing
Creative Analysis
Make Decisions Like a Fighter Pilot
The Seduction of Reductionist Thinking
Choices, Again
The Hardball Manifesto
Part Five: Social Commentary
Failure to Compete
Inflation and Investment Return
Conflicting Tax Objectives
Dumping
Adversaries or Partners?
The Promise of Disease Management
Making Sure Independent Doesn’t Mean Ignorant
Index
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