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Index
Dedication
Table of Contents
For Volume One
VOLUME ONE Ten easy steps
THANK YOU
Foreword
Preface
Why did I write the Holy Grail of Book Launching?
Why?
How did this book come about?
What is it all about?
How do you get most profitable?
Who is it for?
Swarm intelligence
HOW TO USE THIS BOOK Why three volumes?
Volume One: This Is What I Do
Volume Two: Essentials for Launch
Volume Three: Extra Awesome Sauce
Resource sheets
Read this first - quick overview
SOCIAL MEDIA MARKETING PLAN
I’m sharing my social media marketing plan with you, step-by-step.
This is my plan.
There are ten steps to my Plan.
STEP ONE
These are my infographics.
STEP TWO
Landing page
STEP THREE
Share the joy around
STEP FOUR
How-to’s mini tutorials
STEP FIVE
Easy and fun social media plan
EASY AND FUN SOCIAL MEDIA PLAN
STEP SIX
Easy and fun Book Marketing Event Calendar
EASY AND FUN BOOK MARKETING EVENT CALENDAR
STEP SEVEN
a. Create book promo ads
b. Create a video for the launch
Next up
(STEP EIGHT) step-by-step launch guide
(STEP NINE) Promos I love
Advertising works
Below more promos that I love
How to keep the sales going after launch?
Wonderful links from helpful people
CHEAT SHEET
STEP TEN
This is the end of Volume One
VOLUME TWO
Table of Contents
For Volume Two
Super Simple Launch Strategy
Volume One
Volume Two
Volume Two, Chapter Four
Volume Two, Chapter Five
Volume Three
Volume Three, Chapter Five
Volume Three, Chapter Three
Volume Three, Chapter Four
Volume Three Chapter Four
www.AwesomeBookPromotion.com
VOLUME TWO
Table of Contents
For Volume Two
Introduction
What is a successful launch?
What is your focus for your launch?
ESSENTIAL INGREDIENTS FOR A SUCCESSFUL LAUNCH
What are the essential ingredients for a successful launch?
Scribbling notes on bits of paper
Main Players
Why do I concentrate on publishing on Amazon?
More Reasons why I like Amazon
FREE SERVICES PROVIDED BY AMAZON
EVEN MORE SERVICES PROVIDED BY AMAZON
There are other platforms and publishers
VOLUME TWO - CHAPTER ONE
YOUR STORY IS YOUR LEGACY
We need a great story
My first book
TIPS for better writing
SHORT VERSION TEMPLATE (8 steps)
LONG VERSION TEMPLATE (22 steps)
1 - STORY CHECK LIST
VOLUME TWO - CHAPTER TWO
GET A SUPPORT TEAM
Tale of caution regarding reviewers
2 - SUPPORT CHECKLIST
VOLUME TWO - CHAPTER THREE
FIND YOUR PERFECT MATCH
How to find our ideal audience?
Where to find my perfect match?
Bake muffins
Social media sections
GOOGLE ranks one
FACEBOOK comes second
YOUTUBE lists third
AMAZON comes fourth
How to utilise social media when promoting your book?
Tale of caution regarding social media posting: FACEBOOK ban
3. SOCIAL MEDIA CHECK LIST
VOLUME TWO - CHAPTER FOUR
The WOW factor
How will I let my customers know how my book is different and why it stands out from the crowd?
Tale of caution
About Keywords
How to make your book more discoverable with keywords
Best practices with keywords
Useful keyword types
Do NOT include the following in keywords
Other metadata tips
Selecting browse categories
Categories with keyword requirements
Categories
Search terms
Where to find the appropriate categories?
I do not know what category or sub category to list in ...
Find the bestseller in your category.
Kindle Trend Case study on ‘Biographies and Memoirs.’
This is what I did.
How do I find these categories?
About the bestselling banner
From Amazon Team about the bestselling banner.
4. AMAZON PRODUCT PAGE CHECK LIST
VOLUME TWO - CHAPTER FIVE
PROMOTIONS/MARKETING
You can skip this Chapter if you like.
What accounts do you need to open to publish?
WARNING
LAUNCH ONE
LAUNCH TWO
LAUNCH THREE
2. Easy and fun social media plan
WORDPRESS SHARES AUTOMATICALLY
How to simultaneously post to the BIG 5?
One click of your mouse can post to 7 accounts
How do you connect this service?
How to prepare for blog posts to be shared in advance?
Bonus post
My schedule for posting
Ideal times for posting on social media
Easy and fun book marketing event calendar
EASY AND FUN BOOK MARKETING EVENT CALENDAR
Now give away your book for free
Why would anyone in their right mind give their book away for free?
Giveaways
How to schedule promos?
Before you book your promos.
5. PROMOTIONS, MARKETING CHECK LIST
RESOURCES FOR VOLUME TWO CHAPTER ONE
YOUR STORY IS YOUR LEGACY
RESOURCES FOR VOLUME TWO CHAPTER TWO
GET A SUPPORT TEAM
Support links
RESOURCES FOR VOLUME TWO CHAPTER THREE
Find your perfect match
RESOURCES FOR VOLUME TWO CHAPTER FOUR
The WOW factor
RESOURCES FOR VOLUME TWO CHAPTER FIVE
Promotions/marketing
Promotions
More promos and sites to check out
This is the end of Volume Two, The Essential Ingredients.
Coming up is Volume Three, the Extra Awesome Sauce.
Table of Contents
For Volume Three
Nicholas C. Rossis’ ‘Emotional Beats’
Volume Three Chapter Four.
Read Volume Three, Chapter Four
You can find a list of my mentors at Volume Three Chapter Three.
Amazon’s guidelines
Volume Three Chapter Four,
https://kdp.amazon.com/help?topicId=A2EZES9JAJ6H02
Amazon Kindle Store
https://kdp.amazon.com/help?topicId=A200PDGPEIQX41
Biographies & Memoirs
Literature & Fiction
Business & Money
www.teacherspayteachers.com
Cultbranding.com
Kathy Ide
promotions listed by Alexa ranking
http://www.kdroi.com/
http://www.eprintedbooks.com/SWstores.html
www.facebook.com/groups/selfpublishingschool
http://www.timeanddate.com/countdown/generic?p0=47&iso=20161004T00
https://www.createspace.com/Products/Book/InteriorPDF.jsp
https://www.createspace.com/ServicesWorkflow/ResourceDownload.do?id=1583
http://self-publishingschool.com/creating-audiobook-every-author-know/
www.facebook.com/groups/OMEGAnonfictionWRITERS/
http://dorieclark.com
http://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/
http://self-publishingschool.com/social-media-authors/
Table of Contents
For Volume Three
VOLUME THREE - CHAPTER ONE
PRODUCTS, SERVICES
Find a problem to solve
CARHOOD – Australia’s no. 1 Car Sharing Service.
Find a gap in the market and fill it. Simple as that.
ONE ACTION PER DAY FOR A YEAR
How to find your Holy Grail?
Apply to Kindle Scout
Synopsis
Sample One of Goods and Services.
Sample Two of Goods and Services.
Charity
Sample Three of Goods and Services.
Creating awareness
Sample Four of Goods and Services.
Massage therapist services
Sample Five of Goods and Services.
Health Practitioner services
A community of millions of educators
Scribd – 80 million monthly readers
Palatium Books – 6 million readers in 24 countries
JVZoo
Appsumo
Amazon
Serve on a silver platter
PRODUCTS, SERVICES CHECK LIST
VOLUME THREE - CHAPTER TWO
How to make a living of bestsellers
How to earn $25,000 per month in addition to your royalties.
Carry your one sheet and book with you
Local Book shops and radio
Regular advertising
VOLUME THREE - CHAPTER THREE
JENNY WAGNER
Acknowledgments Thank you mentors
How to launch an e-book on Amazon
MICHAEL HYATT
CHANDLER BOLT
JOHN KREMER
TOM MORKES
PENNY SANSEVIERI
PAUL BRODIE
DAVE CHESSON
BARRY WATSON
OCEAN REEVE
VOLUME THREE - CHAPTER FOUR
Bestselling authors share their launching secrets
JOANNA JAST
CASE STUDY OF SUCCESSFUL LAUNCH
KATHRYN JONES
KATHRYN ORGANISED A LAUNCH PARTY OF OVER 500 PEOPLE IN THREE DAYS
KYLIE ANSETT
MARKETING THE BOOK LAUNCH
NICK DANIEL
BOOST THE SUCCESS OF ANY SALES MESSAGE
DAVINA CHESSID
HOW TO KEEP UP YOUR SALES AFTER LAUNCH
RUPERT COLLEY
101 PROMO SITES LISTED BY ALEXA RANKING
BRITTANY BARBERA
SAMPLE LETTER TO THE RE-LAUNCH TEAM
SALLY MILLER
SUPER SIMPLE BOOK LAUNCH STRATEGY
VOLUME THREE - CHAPTER FIVE
More templates for success
Product page
How to fill out the product page?
A few samples below
Mimi’s sample letter to Amazon
Requesting a change of categories
Why do I write to Amazon?
WELCOME LETTER TEMPLATE for MIMI’s launch Team at
Welcome to my launch party!!!
*** READ THIS PLEASE ***
*** WELCOME NEW MEMBERS! ***
HALL OF FAME
BOOK PUBLISHING HACKS AND TIPS
Why are launch parties a good idea?
Afterword
What is The Holy Grail again?
Keep in mind that your story is your legacy
RESOURCES FOR VOLUME THREE CHAPTER ONE
Products and services
RESOURCES FOR VOLUME THREE CHAPTER TWO
Make a living of bestsellers
RESOURCES FOR VOLUME THREE CHAPTER THREE
Mentors
RESOURCES FOR VOLUME THREE CHAPTER FOUR
Bestselling authors share their launching secrets
GLOSSARY
Explain some words and things to me
Easy and Fun Book Marketing Event Calendar
https://kindlescout.amazon.com/submit
www.mosaichouse.co
Kindle Scout
rupertcolley.com
letmebeweak@gmail.com
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