Log In
Or create an account ->
Imperial Library
Home
About
News
Upload
Forum
Help
Login/SignUp
Index
Title Page
Special Offers
Contents
Dedication
Introduction
New Truths About Creativity
Creativity: The Traditional Definition
The Perfect Storm
What Is Creativity?
Defining Creativity in the Business Environment
Who Is Creative?
Creativity and Self-Perception
Practice Makes a Better Brain
Creative Thinking
Creative Thinking
Creative Thinking and the Brain
The Creative [Problem-Solving] Process
Creative Thinking Methods and Techniques
Brainstorming
Lateral Thinking
Six Thinking Hats
Random Input
Reversal
Scamper
Methods of Analysis
Evaluation of Ideas
The Importance of Communicating Ideas Effectively
Bringing Ideas to Market
Resistance to New Ideas
Ideas Need to Be Simple and Translatable
Ideas Need to Allow the Audience to Interact
Communicating Ideas
Communication Mediums
Storytelling
Sight or Visual Imagery
Sound
Environment
Attitude
Creativity and Place
Creativity and Philosophy
Why Leadership Matters
Where Unplanned Collisions Happen and Energy Flows
Open Space is Not Enough
Constant Level of Critique
Postmortem or Die
The Freedom to Take on Challenges
Tap into Talent Outside Your Boundaries
Ignite the Cognitive Surplus of Employees
Maintaining a Flexible Mind
Student Case Studies
Brenna McCormick
Noreen Arora
Christiane Schaefer
Eric Rosati
Amanda Mooney
Siobhan O’Shaughnessy
Liz Goodwin
Lorelei Bandrovschi
Harini Chandrasekar
Matthew Fiorentino
Creative Executive Profiles
Johnny Vulkan
Andrew Deitchman
David Droga
Michael Lebowitz
Rob Schwartz
Susan Credle
Margaret Johnson and Rich Silverstein
Roger Hurni
Marshall Ross
Chris Foster
Edward Boches
Lynn Teo
Tim Leake
Lance Jensen
Blake Ebel
Mark Hunter
Doug Spong
Endnotes
References
About the Author
Acknowledgments
Copyright
← Prev
Back
Next →
← Prev
Back
Next →