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Index
Cover image
Title page
Table of Contents
Copyright
Acknowledgments
Introduction
The Ethics of Reconnaissance and Job Searching
The Cold, Hard Truth
Geek Culture
Protection and Avoidance
How to Read This Book
Chapter 1. Foundations: What You Ought to Have Done before Buying This Book
Task Management
Time Management
Your Personal Brand
Content Creation
Personal Brand Management
Chapter 2. Time to Leave: How to Know When You Should Move On
The End of the Road
Economic Cycles
Identifying What You Want
Chapter 3. Résumés and Cover Letters: Why the Common Approach Only Works against You
Résumés Close Doors
Networking Opens Doors
Cover Letters Open Doors
Using Résumés to Tell Stories
Creating and Tuning a Master Résumé
Example Résumé and Story Cards
Chapter 4. Talking about Yourself: The Fine Lines around Boasting, Bragging, Belittling, and Begrudging
Telling Timely Stories
Socially Engineering Your Audience
What to Avoid
Presentations
Chapter 5. Targeting: Cyclical Filtering to Choose Targets with High Likelihoods of Success
Job Tasks
Job Potential
Location and Size
Rating
Technology
The Short List
Example Short List
Chapter 6. Initial Reconnaissance: Uncovering Seeds
Ethics
Continual Reassessment
Time Management
Google
Bing
Alternate Search Engines
Quick Reference
Filling in the Lists
Harvester
Filling in by Title
Threat Agent
Recon-ng
Chapter 7. Deeper Reconnaissance: Uncovering Hidden Data
Company Analysis
Professional Analysis
Personal Analysis
Hail Mary Sites
Chapter 8. Metaphor Mapping: Adjusting to Your Target
Discovering Existing Metaphors
Guessing at Metaphors
Chapter 9. Repositioning: How to Make You Stand Out
Rebottling the Genie
Loading Social Media
Custom Résumé
Custom Cover Letter
Targeted Networking
Chapter 10. The Phone Interview: Dial M for Meeting
Prerequisites for a Good Discussion
Goals for the Phone Interview
The Actual Phone Interview
Planning the In-Person Interview
Chapter 11. The Portfolio: Items to Leave Behind
The Portfolio Process
Custom Documents
Business Cards
Notes on Design
Chapter 12. Thinking about Money: Making the Most of Change
Total Compensation
Chapter 13. Before the Interview: Plan to Succeed
Physical Investigation
Question Planning
Time Planning
Appearance
Planning the Conversations
Chapter 14. Interview: Take Control
The True Purpose of the Interview
Social Niceties
Using Your Tools
Manipulating the Conversation
Chapter 15. Post-Interview: The End of the Interview Is Not the End of the Interview
Clarification Emails
Thank-You Notes
Checking In
Revising Your Portfolio
Subsequent Interviews
Chapter 16. Salary Negotiation: Everything Can Be Flexible
Working with Total Compensation
Negotiating Basics
Accepting or Rejecting the Offer
Chapter 17. Giving Notice: Parting Is Such Sweet Sorrow
Preparing for the Worst
Benefits
Gotchas
Formal Process
Negotiating Notice
Counteroffers
Exit Interview
Chapter 18. Conclusion
Appendix A. Resources
Search Resources
Hiding Your Identity
Managing the Process
Managing Money
Social Skills
General Business
Ethics
Appendix B. Interview Questions
Common Interview Questions
Appendix C. Emotional Concerns
Constant Progress
Knowing When You’re Stuck
Getting Unstuck
Asking for Help
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