E-Bay for Dummies · 9th Edition, 9 by Collier, Marsha -- Read -- Imperial Library of Trantor

Index

Cover Title Page Table of Contents Introduction

About This Book Foolish Assumptions Icons Used in This Book Beyond the Book Where to Go from Here

Part 1: Getting a Feel for eBay

Chapter 1: Why Being on eBay Is Crazy Fun

What Is eBay, and How Does It Work? All About Auctions “Buy It Now” on eBay Want to Make Some Cash? Get a Deal and Get It Fast! Research for Fun and Profit eBay’s Role in the Action Features and Fun Stuff Extra Apps You’re Gonna Want

Chapter 2: Let’s Do It! Signing Up on eBay

Registering on eBay Registering Is Free A Quick Word about Passwords A Not-So-Quick Word about Choosing a User ID Your License to Deal (Almost)

Chapter 3: Finding Your Way Around eBay

What Is the Home Page? Sign In, Please Follow the Links Exploring Your Home Page Search Options Home Links, the Next Generation Maneuvering through Categories Bottoming Out

Chapter 4: Ground Central, Your Private, My eBay

Getting to Your My eBay Page Keeping Track of Your Personal Business Understanding Your Seller Dashboard Using the Resolution Center Organizing in the Lists Section Following the Action on Your Buying Surveying Your Sales on Your My eBay Sell Page Keeping Track of Your Transactions Getting and Giving Feedback

Part 2: Buying Like an Expert

Chapter 5: Deal or No Deal? Buying Hacks and Searching Tips

Online Tips for Collectors Finding More Research Information Looking to Find an Item? Start Your eBay Search Finding eBay Members: The Gang’s All Here

Chapter 6: Get a Deal: Shopping eBay

The Item Listing Page Beating the Devil in the Details Factoring in the Extras Placing Your Bid on an Auction Bidding to the Max: Automatic Bidding Specialized Categories The Agony (?) of Buyer’s Remorse

Chapter 7: Winning eBay Strategies

Make an Offer! Find Out an Item’s Bidding History Get to Know the Other Bidders Strategies to Help You Outsmart the Competition Time Is Money: Auction Strategy by the Clock

Chapter 8: Winner! Winner! Chicken Dinner?

eBay Calling: You’re a Winner Getting Your Paperwork Together Getting in Contact Sending the Payment Promptly and Securely So, What’s Your Number? Checking Out Communicating with the Seller Keeping in Touch: Dealing with an AWOL Seller You Get the Item … Uh-Oh, What’s This? Getting a Refund Don’t Forget to Leave Feedback Properly Giving the Detailed Seller Ratings (DSRs)

Part 3: Making Money the eBay Way

Chapter 9: Selling in Your Slippers for Fun and Profit

Why Should You Sell Stuff on eBay? Finding Stuff to Sell Know When to Sell Know Thy Stuff Know What You Can (And Can’t) Sell Reporting a Problem Listing Intellectual Property Violations eBay Fees? What eBay Fees? Oops … Uncle Sam Wants You — to Pay Your Taxes

Chapter 10: Time to Sell: Making Your Listing Irresistible

Getting Ready to List Your Item Examining the Sell Your Item Page Filling In the Required Blanks Checking Your Work and Starting the Listing Midcourse Corrections: Fixing Current Listings

Chapter 11: Shopping or Selling with an eBay Store

Selling from Your Own Virtual Storefront

Chapter 12: Closing the Deal and Shipping It Out

Bookkeeping and Staying Organized Talking to Buyers: The ABCs of Good Communication Shipping without Going Postal Buying and Printing Postage Online

Chapter 13: Troubleshooting Transactions

Dealing with a Buyer Who Doesn’t Respond Other Possible Auction Problems Going Badly? Cut Your Losses

Chapter 14: Increasing Profits with Photography and Other Strategies

Using Images in Your Listings Making Your Picture a Thing of Beauty Making Your Images Web-Friendly The Image Is Perfect — Now What? Tell Your Story on Your Profile Page

Part 4: Even More of eBay’s Special Features

Chapter 15: Security: Protecting Yourself Online

What eBay Knows about You What Does eBay Do with Information about Me, Anyway? What Do Other eBay Members Know about Me? Spam — Not Just a Hawaiian Delicacy I Vant to Be Alone — and Vat You Can Do to Stay That Vay

Chapter 16: Understanding the Rules and Getting Help

Keeping eBay Safe with eBay Security Buyers Are Safe When Shopping on eBay Abuses You Should Look Out For Reporting Abuses to eBay Security Stuff eBay Won’t Do Anything About Knowing the Deeds That Can Get You Suspended Launching a Report or a Return Getting the Real Deal? Authentication and Appraising If It’s Clearly Fraud

Chapter 17: Marketing Sales with Social Media and the Community

Joining the eBay Community Learning and Selling through Social Media

Chapter 18: eBay Bucks, Charitable Buying and Selling, and Going Mobile

Rewards Program for Shoppers: eBay Bucks Selling and Buying: Helping Nonprofits Go Mobile — for Buying and Selling

Part 5: The Parts of Tens

Chapter 19: Ten (Or So) Golden Rules to Succeed on eBay

Buyer: Research Your Treasure Before You Buy Buyer: Check the Seller’s Feedback Buyer: Check the Price Tag and Bid Wisely Buyer: Leave Positive Feedback for a Good Seller Buyer: Protect Your Privacy Seller: Really Know Your Stuff Seller: Polish and Shine Seller: Picture-Perfect Facts Seller: Communication Is Key Seller: Be a Buyer’s Dream Seller: Listen to the Music Buyers and Sellers: Keep Current, Keep Cool

Chapter 20: Ten (Or So) Services to Ease Your Way

Management and Listing Services Important Tools for Buyers and Sellers eBay’s Software and Services

Appendix: Finding Products to Sell and Catching Trends

Knowing the Market Do You Have Talent, Provide a Service? Catching Trends in the Media The Hunt for eBay Inventory

About the Author Connect with Dummies End User License Agreement

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