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Index
Executive Summary
Chapter 1 - New Facts
Crucial Facts
Key Lessons
Chapter 2 - Building Trust
Crucial Facts
Key Lessons
Chapter 3 - Emotions And Empathy
Crucial Facts
Key Lessons
Chapter 4 - The Magic Of Yes And No
Crucial Facts
Key Lessons
Chapter 5 - Transform Any Negotiation With These Words
Crucial Facts
Key Lessons
Chapter 6 - Reality Switching
Crucial Facts
Key Lessons
Chapter 7 - Cede Control To Gain Control
Crucial Facts
Key Lessons
Chapter 8 - Execute The Plan
Crucial Facts
Key Lessons
Chapter 9 - Bargaining For You
Crucial Facts
Key Lessons
Chapter 10 - The Black Swans
Crucial Facts
Key Lessons
Appendix: Preparing For Negotiation
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