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Index
Note from the Author
PART I 297 KILLER HEADLINES: P ROVEN H EADLINES W ITH R EADY- T O- U SE V ARIATIONS F OR S PECIFIC B USINESSES
Chapter 1 Get Rid of Your Money Problems Once and For All
Chapter 2 Who Else Wants to Look Like a Movie Star?
Chapter 3 Thousands Now Play Who Never Thought They Could
Chapter 4 Build a Body You Can Be Proud Of
Chapter 5 Give Me Five Days — And I’ll Give You The Secret of Learning Any Subject!
Chapter 6 The Lazy Mans Way To Riches
Chapter 7 Do You Make These Mistakes In English?
Chapter 8 Speak Spanish Like a Diplomat
Chapter 9 If You’re Out of the Market Now, You’ll Hate Yourself Later
Chapter 10 Do You Recognize the 7 Early Warning Signs of High Blood Pressure!
Chapter 11 The Most Comfortable Shoes You've Ever Worn, Or Your Money Back
Chapter 12 See How Easily You Can Learn to Dance This Way
Chapter 13 You Don’t Have to Be Rich to Retire on a Guaranteed Income for Life
Chapter 14 What’s New In Summer Sandwiches?
Chapter 15 10 Ways to Beat the High Cost of Living
Chapter 16 New Concept in Weight Control
Chapter 17 The Secret of Making People Like You
Chapter 18 How to Win Friends and Influence People
Chapter 19 Why Some People Almost Always Make Money in the Stock Market
Chapter 20 Five Familiar Skin Troubles — Which Do You Want to Overcome?
Bonus #1 50 More Killer Headlines You Can Adapt For Your Business
Bonus #2 How To Develop A “Headline Consciousness” That Can Make You Millions
PART II THE MAGICAL POWER OF HEADLINES
Chapter 1 The Importance Of A Powerful Headline
Chapter 2 Types of Advertising Headlines That Work on the Web
Chapter 3 Where Most People Go Wrong With Headlines
Chapter 4 How Do You Know What Kind of Headline To Write?
Chapter 5 What Do Winning Headlines Look Like?
Chapter 6 Real World Examples: Headlines from Internet Marketing
Chapter 7 10 Golden Rules for Writing Powerful Headlines
Conclusion Your Next Step
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