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Index
Cover Page Title Page Copyright Contents Top 10 Things Everyone Should Know about Social Media Foreword Introduction 01: The Information Super-highway Becomes a Two-Way Street 02: Blogs: The Voice of the People 03: Twitter: The Microblog with the Macro Impact 04: It Takes a Village: Social Networks 05: Facebook: The Social Network That Ate the World 06: MySpace: The Social Network Rock Star 07: Friendster: The Social Network That Started It All 08: LinkedIn: The Social Network for Professionals 09: Photo Sharing: A Picture Beats 140 Characters 10: Video Sharing: Not Your Father's Home Movies 11: Social Bookmarking: Sharing Your Favorite Links 12: The Social News: All the News You Think Is Fit 13: Opinion and Reviews: Would You Recommend This Plumber? 14: Wikis: Getting Everyone on the Same Page 15: Wikipedia: All the World's User-Generated Knowledge 16: Virtual Worlds: A Different Kind of Avatar 17: Location Sharing: The Who Gets a Where 18: Social Media and Education: Teaching the Digital Natives 19: Social Media Marketing: Creating Buzz with the Social Web 20: What's Next on the Horizon for Social Media Appendix A: Glossary Appendix B: Additional Resources
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