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Index
Cover
Praise
Title Page
Contents
Foreword by Stephen Bush
Introduction
List of contributors
1: Slippery polls: why public opinion is so difficult to measure (Rob Johns)
2: Not getting worse: polling accuracy (Christopher Wlezien)
3: Why one in ten Britons support the Monetary Control Bill (even though it doesn’t exist): public opinion and nonattitudes (Patrick Sturgis)
4: When people don’t know what they are going to do: meaningless polling questions (Anthony Wells)
5: Information matters: public support for overseas aid (Jennifer van Heerde-Hudson)
6: Wrong about nearly everything, but still rational: public opinion as a thermostat (Will Jennings)
7: Rash promises and tears: exit polls (John Curtice)
8: Mondeo meh: the myth of target voters (James Morris)
9: The surprise of June 2016: how public opinion changes during referendum campaigns (Alan Renwick)
10: Playing on home turf: the importance of issue ownership (James Dennison)
11: Looking good for election day: do attractive candidates do better? (Caitlin Milazzo)
12: Worth the paper they’re written on: party manifestos (Nicholas Allen)
13: Signed, sealed, delivered… Testing politicians’ responsiveness to voters (Rebecca McKee)
14: Turnout for what? The (mis)measurement of electoral participation (Christopher Prosser)
15: Turn over, tune out and log off: the irrelevance of campaigns (Mark Pack)
16: Of mousers and men: how politics colours everything we see (Robert Ford)
17: Neither Arthur nor Martha: gender identities (Nicola Wildash)
18: Too scared to switch: why voters’ emotions matter (Markus Wagner)
19: What’s in a name: ballot order effects (Galina Borisyuk)
20: Racism at the ballot box: ethnic minority candidates (Stephen Fisher)
21: Not total recall: why people lie about voting (Paul Whiteley)
22: Youthquake? The mystery of the missing young voters (Stuart Fox)
23: Shamed into voting: how our nearest and dearest motivate us to turn out (Eline de Rooij)
24: All swingers now? The rise and rise of the British swing voter (Jonathan Mellon)
25: The average voter is a woman: sex and gender differences (Rosie Campbell)
26: A demographic time bomb: the right and ethnic diversity (Nicole Martin)
27: A growing class divide: MPs and voters (Oliver Heath)
28: We don’t do God? Religion and vote choice in Britain (James Tilley)
29: Why ethnic minorities vote Labour: group norms (Anthony Heath)
30: When racism stopped being normal, but no one noticed: generational value change (Danny Dorling)
31: Voting together: why the household matters (David Cutts)
32: North and south: political geography (Charles Pattie)
33: The myth of meritocratic Scotland: political cultures in the UK (Ailsa Henderson)
34: 1859 and all that: the enduring failure of Welsh Conservatism (Roger Awan-Scully)
35: ‘I didn’t understand people who are Nationalists don’t vote for Unionist parties and vice versa’: a former Secretary of State’s guide to Northern Ireland (Jon Tonge)
36: Two tower blocks in Dundee: constituency campaigning (David Denver)
37: We know where you live: the importance of local candidates (Jocelyn Evans)
38: The phantoms of Fife: death and voting (Kingsley Purdam)
39: When good neighbours don’t become good friends: the extent of the Brexit divide (Maria Sobolewska)
40: Areal interpolation: or how we know how constituencies voted in the 2016 referendum (Chris Hanretty)
41: The people are perceptive: immigration and the EU (Geoffrey Evans)
42: ‘The Eastern Europeans are taking all the Asian jobs’: ethnic minority support for Brexit (Neema Begum)
43: What would Margaret do? How we project our views onto others (Philip Cowley)
44: It’s all relative: why it matters who is doing better than whom (Jane Green)
45: Location, location, location? Brexit and the predictive power of house prices (Ben Ansell)
46: Feeling hard done by: perceptions of gender and ethnic discrimination and the Brexit vote (Rosalind Shorrocks)
47: Privileged positions? Class and education in the EU referendum (Paula Surridge)
48: Did anyone know what they were voting for? Leavers’ and Remainers’ knowledge of the EU (Lindsay Richards)
49: The real divide: political choice between the sheets (Bernadeta Wilk)
50: It’s not what it looks like: sex, lies and cheating politicians (Joe Twyman)
Bibliography
Index
Copyright
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