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Index
Title Page Copyright Page Dedication PREFACE Acknowledgements Foreword Introduction
DON’T TAKE IT FOR GRANTED HOW TO READ THIS BOOK WHY 100 INSTEAD OF 103? MADE IN AMERICA—AND OTHER EXCLUSIONS TRYING TO BRING THE DEAD TO LIFE AT THE CORE OF FREEDOM
CHAPTER ONE - THE DINOSAURS
MAYER AMSCHEL ROTHSCHILD - OUT OF THE GHETTO AND INTO THE LIMELIGHT NATHAN ROTHSCHILD - WHEN CASH BECAME KING—AND CREDIT BECAME PRIME MINISTER STEPHEN GIRARD - THE FIRST RICHEST MAN IN AMERICA FINANCED PRIVATEERS JOHN JACOB ASTOR - A ONE-MAN CONGLOMERATION CORNELIUS VANDERBILT - A MAN ABOVE THE LAW GEORGE PEABODY - A FINDER OF FINANCING AND FINANCIERS JUNIUS SPENCER MORGAN - THE LAST OF THE MODERN MANIPULATORS DANIEL DREW - MUCH “TO DREW” ABOUT NOTHING JAY COOKE - STICK TO YOUR KNITTING
CHAPTER TWO - JOURNALISTS AND AUTHORS
CHARLES DOW - HIS LAST NAME SAYS IT ALL EDWARD JONES - YOU CAN’T SEPARATE RODGERS AND HAMMERSTEIN THOMAS W. LAWSON - “STOCK EXCHANGE GAMBLING IS THE HELL OF IT ALL . . .” B.C. FORBES - HE MADE FINANCIAL REPORTING HUMAN EDWIN LEFEVRE - YOU COULDN’T SEPARATE HIS FACTS FROM HIS FICTION CLARENCE W. BARRON - A HEAVYWEIGHT JOURNALIST BENJAMIN GRAHAM - THE FATHER OF SECURITY ANALYSIS ARNOLD BERNHARD - THE ELEGANCE OF OVERVIEW ON A SINGLE PAGE LOUIS ENGEL - ONE MIND THAT HELPED MAKE MILLIONS MORE
CHAPTER THREE - INVESTMENT BANKERS AND BROKERS
AUGUST BELMONT - HE REPRESENTED EUROPE’S FINANCIAL STAKE IN AMERICA EMANUEL LEHMAN AND HIS SON PHILIP - ROLE MODELS FOR SO MANY WALL STREET FIRMS JOHN PIERPONT MORGAN - HISTORY’S MOST POWERFUL FINANCIER JACOB H. SCHIFF - THE OTHER SIDE OF THE STREET GEORGE W. PERKINS - HE LEFT THE COMFY HOUSE OF MORGAN TO RIDE A BULL MOOSE JOHN PIERPONT “JACK” MORGAN, JR. - NO ONE EVER HAD BIGGER SHOES TO FILL THOMAS LAMONT - THE BEACON FOR A WHOLE GENERATION CLARENCE D. DILLON - HE CHALLENGED TRADITION AND SYMBOLIZED THE CHANGING WORLD CHARLES E. MERRILL - THE THUNDERING HERD RUNS AMOK IN THE AISLES OF THE STOCK ... GERALD M. LOEB - THE FATHER OF FROTH—HE KNEW THE LINGO, NOT THE LOGIC SIDNEY WEINBERG - THE ROLE MODEL FOR MODERN INVESTMENT BANKERS
CHAPTER FOUR - THE INNOVATORS
ELIAS JACKSON “LUCKY” BALDWIN - WHEN YOU’RE LUCKY, YOU CAN GO YOUR OWN WAY CHARLES T. YERKES - HE TURNED POLITICS INTO MONOPOLISTIC POWER THOMAS FORTUNE RYAN - AMERICA’S FIRST HOLDING COMPANY RUSSELL SAGE - A SAGE FOR ALL SEASONS ROGER W. BABSON - INNOVATIVE STATISTICIAN AND NEWSLETTER WRITER T. ROWE PRICE - WIDELY KNOWN AS THE FATHER OF GROWTH STOCKS FLOYD B. ODLUM - THE ORIGINAL MODERN CORPORATE RAIDER PAUL CABOT - THE FATHER OF MODERN INVESTMENT MANAGEMENT GEORGES DORIOT - THE FATHER OF VENTURE CAPITAL ROYAL LITTLE - THE FATHER OF CONGLOMERATES
CHAPTER FIVE - BANKERS AND CENTRAL BANKERS
JOHN LAW - THE FATHER OF CENTRAL BANKING WASN’T VERY FATHERLY ALEXANDER HAMILTON - THE GODFATHER OF AMERICAN FINANCE NICHOLAS BIDDLE - A CIVILIZED MAN COULD NOT BEAT A BUCCANEER JAMES STILLMAN - PSYCHIC HEADS AMERICA’S LARGEST BANK FRANK A. VANDERLIP - A ROLE MODEL FOR ANY WALL STREET WANNA-BE GEORGE F. BAKER - LOOKING BEFORE LEAPING PAYS OFF AMADEO P. GIANNINI - TAKING THE PULSE OF WALL STREET OUT OF NEW YORK PAUL M. WARBURG - FOUNDER AND CRITIC OF MODERN AMERICAN CENTRAL BANKING BENJAMIN STRONG - HAD STRONG BEEN STRONG THE ECONOMY MIGHT HAVE BEEN, TOO GEORGE L. HARRISON - NO, THIS ISN’T THE GUY FROM THE BEATLES NATALIE SCHENK LAIMBEER - WALL STREET’S FIRST NOTABLE FEMALE PROFESSIONAL CHARLES E. MITCHELL - THE PISTON OF THE ENGINE THAT DROVE THE ROARING 20S ELISHA WALKER - AMERICA’S GREATEST BANK HEIST—ALMOST ALBERT H. WIGGIN - INTO THE COOKIE JAR
CHAPTER SIX - NEW DEAL REFORMERS
E.H.H. SIMMONS - ONE OF THE SEEDS OF TOO MUCH GOVERNMENT WINTHROP W. ALDRICH - A BLUE BLOOD WHO SAW RED JOSEPH P. KENNEDY - FOUNDING CHAIRMAN OF THE SEC JAMES M. LANDIS - THE COP WHO ENDED UP IN JAIL WILLIAM O. DOUGLAS - THE SUPREME COURT JUDGE ON WALL STREET?
CHAPTER SEVEN - CROOKS, SCANDALS, AND SCALAWAGS
CHARLES PONZI - THE PONZI SCHEME SAMUEL INSULL - HE “INSULLTED” WALL STREET AND PAID THE PRICE IVAR KREUGER - HE PLAYED WITH MATCHES AND GOT BURNED RICHARD WHITNEY - WALL STREET’S JUICIEST SCANDAL MICHAEL J. MEEHAN - THE FIRST GUY NAILED BY THE SEC LOWELL M. BIRRELL - THE LAST OF THE GREAT MODERN MANIPULATORS WALTER F. TELLIER - THE KING OF THE PENNY STOCK SWINDLES JERRY AND GERALD RE - A FEW BAD APPLES CAN RUIN THE WHOLE BARREL
CHAPTER EIGHT - TECHNICIANS, ECONOMISTS, AND OTHER COSTLY EXPERTS
WILLIAM P. HAMILTON - THE FIRST PRACTITIONER OF TECHNICAL ANALYSIS EVANGELINE ADAMS - BY WATCHING THE HEAVENS SHE BECAME A STAR ROBERT RHEA - HE TRANSFORMED THEORY INTO PRACTICE IRVING FISHER - THE WORLD’S GREATEST ECONOMIST OF THE 1920S, OR WHY YOU ... WILLIAM D. GANN - STARRY-EYED TRADERS “GANN” AN ANGLE VIA OFFBEAT GURU WESLEY CLAIR MITCHELL - WALL STREET’S FATHER OF MEANINGFUL DATA JOHN MAYNARD KEYNES - THE EXCEPTION PROVES THE RULE I R.N. ELLIOTT - HOLY GRAIL OR QUACK? EDSON GOULD - THE EXCEPTION PROVES THE RULE II JOHN MAGEE - OFF THE TOP OF THE CHARTS
CHAPTER NINE - SUCCESSFUL SPECULATORS, WHEELER-DEALERS, AND OPERATORS
JAY GOULD - BLOOD DRAWN AND BLOOD SPIT—GOULD OR GHOUL-ED? “DIAMOND” JIM BRADY - LADY LUCK WAS ON HIS SIDE—SOMETIMES WILLIAM H. VANDERBILT - HE PROVED HIS FATHER WRONG JOHN W. GATES - WHAT CAN YOU SAY ABOUT A MAN NICKNAMED “BET-A-MILLION”? EDWARD HARRIMAN - WALK SOFTLY AND CARRY A BIG STICK JAMES J. HILL - WHEN OPPORTUNITY KNOCKS JAMES R. KEENE - NOT GOOD ENOUGH FOR GOULD, BUT TOO KEEN FOR ANYONE ELSE HENRY H. ROGERS - WALL STREET’S BLUEBEARD: “HOIST THE JOLLY ROGER!” FISHER BROTHERS - MOTORTOWN MOGULS JOHN J. RASKOB - PIONEER OF CONSUMER FINANCE ARTHUR W. CUTTEN - BULLY THE PRICE, THEN CUT’N RUN BERNARD E. “SELL’ EM BEN” SMITH - THE RICH CHAMELEON BERNARD BARUCH - HE WON AND LOST, BUT KNEW WHEN TO QUIT
CHAPTER TEN - UNSUCCESSFUL SPECULATORS, WHEELER-DEALERS, AND OPERATORS
JACOB LITTLE - THE FIRST TO DO SO MUCH JAMES FISK - IF YOU KNEW JOSIE LIKE HE KNEW JOSIE, YOU’D BE DEAD TOO! WILLIAM CRAPO DURANT - HALF VISIONARY BUILDER, HALF WILD GAMBLER F. AUGUSTUS HEINZE - BURNED BY BURNING THE CANDLE AT BOTH ENDS CHARLES W. MORSE - SLICK AND COLD AS ICE, EVERYTHING HE TOUCHED . . . MELTED ORIS P. AND MANTIS J. VAN SWEARINGEN - HE WHO LIVES BY LEVERAGE, DIES BY LEVERAGE JESSE L. LIVERMORE - THE BOY PLUNGER AND FAILED MAN
CHAPTER ELEVEN - MISCELLANEOUS, BUT NOT EXTRANEOUS
HETTY GREEN - THE WITCH’S BREW, OR... IT’S NOT EASY BEING GREEN PATRICK BOLOGNA - THE EASY MONEY—ISN’T ROBERT R. YOUNG - AND IT’S NEVER BEEN THE SAME SINCE CYRUS S. EATON - QUIET, FLEXIBLE, AND RICH
CONCLUSION APPENDIX - BIBLIOGRAPHIES INDEX
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