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Index
Cover Copyright Contents Preface Acknowledgments Chapter 1: Why 60 Seconds?
• Attention Span • Are They Listening? • The World Is Full of Sound Bites • Your Verbal Business Card
Chapter 2: 5 Point Agenda™
• The Formula: Creating Your Strategy • Three Examples • Summary
Chapter 3: 60 Second Sell™
• When to Use It • Three Examples • Summary
Chapter 4: Hiring Trends
• Salary Trends • Where People Want to Work • Employers’ Changing Needs • Cultivating the Ideal Worker Persona
Chapter 5: Interview Etiquette
• Dress Up! • Display Good Manners During Meals • Practice Your Handshake, Eye Contact, and Nonverbal Communication • Arrive on Time • Use People’s Names • Don’t Brag, Lie, or Speak Badly About Anyone • Impress Them: Handwrite Your Thank-you Note
Chapter 6: 60-Second Answers to Tough, Tricky Questions
• Behavioral Interviewing and Situational Questions • Answering the Questions • Personal: About You • Work/Job Experience • About the Employer • Firings/Layoffs/Resignations/Work Gaps • Illegal Questions • Supervising Others • Technical Expertise and Specialty Questions • Questions for College Students and New Grads • Questions for Those with Advanced Degrees: MAs, MBAs, JDs, MDs, PhDs, or Doctorates • Do Your Best
Chapter 7: Salary Questions
• Secrets of Establishing Your Value • How to Find Out What They Will Pay • Salary History Requests • The Electronic Application’s Salary Box • Handling the Probing Recruiter or HR Person • Answering the Questions • Relocation Situations
Chapter 8: Questions You Should Ask
• How to Impress the Employer • Gaining Insight into the Corporate Culture • 37 Questions You Could Ask
Chapter 9: Negotiating the Best Deal
• Men and Women Negotiate Differently • The Biggest Raises Come with a New Job • More Employers Are Negotiating the Whole Compensation Package • Understanding Pay Scales • 10 Negotiation Strategies • What to Do with Multiple Offers • How It Works
Chapter 10: 15 Types of Interviews
• Telephone Screening Interview • HR/Recruiter Interview • Hiring Interview • Second Interview • Multiple Interviews • Panel Interview • Group Interview • Promotion Interview • Stress Interview • Breakfast, Lunch, or Dinner Interview • Video or Videoconferencing Interview • Testing Interview • Fly-in/Relocation Interview • Bizarre Interview • Negotiation Interview
Chapter 11: Pitfalls to Avoid
• Being Late • Inappropriate Attire • No Market Research • Assuming Your Resumé Will Get You the Job • Believing the Person with the Best Education, Skills, and Experience Will Get the Job • Failure to Prepare • Believing the Interviewer Is an Expert • Failure to Inspire Confidence • Failure to Demonstrate Skills • Appearing Desperate or Highly Stressed Out • Mishandling Supplemental Questions or Tests • Believing the Last Five Minutes Are the Most Important • Thinking References Are All Created Equal • Not Being the Ideal Worker • Lying on the Resumé or Application • Appearing Uninterested in the Job • Bragging • Giving Lengthy Answers • Inability to Tolerate Pauses or Silence • Thinking Your Major Goal Is to Get the Job
Chapter 12: The Spotlight Is on You
• Dealing with Nervousness • What to Bring • First Impressions • Nonverbal Clues • Show-and-Tell • Field Knowledge • 60-second Work Example • Highlight Transferable Skills • Handling Small Employers • Listen
Chapter 13: The Convincing Close
• Be Memorable: End with Your 60 Second Sell • Employer Rating Chart • Postinterview Assessment • Thank-you Notes • How to Remain a Viable Candidate When Someone Else Gets the Job
Chapter 14: 60 Seconds & You’re Hired!
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