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Index
Cover
Title
Copyright
Contents
Preface
List of Contributors
1 Choices, Values, and Frames
Part One. Prospect Theory and Extensions
2 Prospect Theory: An Analysis of Decision under Risk
3 Advances in Prospect Theory: Cumulative Representation of Uncertainty
Part Two. The Uncertainty Effect and the Weighting Function
4 Compound Invariant Weighting Functions in Prospect Theory
5 Weighing Risk and Uncertainty
6 A Belief-Based Account of Decision under Uncertainty
Part Three. Loss Aversion and the Value Function
7 Loss Aversion in Riskless Choice: A Reference-Dependent Model
8 Anomalies: The Endowment Effect, Loss Aversion, and Status Quo Bias
9 The Endowment Effect and Evidence of Nonreversible Indifference Curves
10 A Test of the Theory of Reference-Dependent Preferences
11 Diminishing Marginal Utility of Wealth Cannot Explain Risk Aversion
Part Four. Framing and Mental Accounting
12 Rational Choice and the Framing of Decisions
13 Framing, Probability Distortions, and Insurance Decisions
14 Mental Accounting Matters
Part Five. Applications
15 Toward a Positive Theory of Consumer Choice
16 Prospect Theory in the Wild: Evidence from the Field
17 Myopic Loss Aversion and the Equity Premium Puzzle
18 Fairness as a Constraint on Profit Seeking: Entitlements in the Market
19 Money Illusion
20 Labor Supply of New York City Cab Drivers: One Day at a Time
21 Are Investors Reluctant to Realize Their Losses?
22 Timid Choices and Bold Forecasts: A Cognitive Perspective on Risk Taking
23 Overconfidence and Excess Entry: An Experimental Approach
24 Judicial Choice and Disparities between Measures of Economic Values
25 Contrasting Rational and Psychological Analyses of Political Choice
26 Conflict Resolution: A Cognitive Perspective
Part Six. The Multiplicity of Value: Reversals of Preference
27 The Construction of Preference
28 Contingent Weighting in Judgment and Choice
29 Context-Dependent Preferences
30 Ambiguity Aversion and Comparative Ignorance
31 Attribute Evaluability: Its Implications for Joint–Separate Evaluation Reversals and Beyond
Part Seven. Choice Over Time
32 Preferences for Sequences of Outcomes
33 Anomalies in Intertemporal Choice: Evidence and an Interpretation
Part Eight. Alternative Conceptions of Value
34 Reason-Based Choice
35 Value Elicitation: Is There Anything in There?
36 Economic Preferences or Attitude Expressions? An Analysis of Dollar Responses to Public Issues
Part Nine. Experienced Utility and Objective Happiness
37 Experienced Utility and Objective Happiness: A Moment-Based Approach
38 Evaluation by Moments: Past and Future
39 Endowments and Contrast in Judgments of Well-Being
40 A Bias in the Prediction of Tastes
41 The Effect of Purchase Quantity and Timing on Variety-Seeking Behavior
42 New Challenges to the Rationality Assumption
References
Author Index
Subject Index
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