Startup Nation by Sloan, Jeff -- Read -- Imperial Library of Trantor

Index

Cover Contents Title Page Dedication Introduction CHAPTER ONE - Now Is Always the Best Time to Start Up

Why Now? Startups—Debunking the Myths

CHAPTER TWO - How We Started Up and What We Learned Along the Way

Our Paths Converge The Midnight Ride StartupNation Starts Up

CHAPTER THREE - Plan Your Life, Then Plan Your Business

Stop Before You Go Getting into the Mindset Step 1—Establish Your Current Status Step 2—Create Your Ideal Life Step 3—Compare Your Skills to Your Passions Step 4—Your Ideal Work Style Step 5—Making Your Own Manifesto Step 6—Key Moves for the Life Plan The Life Plan—Bringing It Together SUPER STARTUPS SUPER STARTUP #1

CHAPTER FOUR - Types of Businesses—What Fits You? What’s Hot?

Pick a Business Model That’s Right for You eBay-preneurship Does Franchising Fit You? Licensing Your Great Idea “What’s Hot?” SUPER STARTUP #2 Protecting Your Idea

CHAPTER FIVE - Creating the Perfect Business Plan for Yourself

Mad Scientist Crafts Business Plan The Defining Dozen: Twelve Questions That Lay the Groundwork for a Business Plan That Works The Formal Business Plan Making the Perfect Pitch Living with Your Business Plan To Inc or Not to Inc? A Little Structure Goes a Long Way SUPER STARTUP #3 Creating Your Own Marching Brand

CHAPTER SIX - Finding the Funding That’s “Just Right”

The Goldilocks Approach Bootstrapping Your Startup Getting Money Without Giving Up Equity Using Your Equity to Raise Money Networking with the Money People SUPER STARTUP #4

CHAPTER SEVEN - The Power of People

“Sloan Brothers, Tear Down That Wall!” Finding Your Superstars Keeping Your Stars On Your Own? Get a Mentor Customers Are People, Too SUPER STARTUP#5

CHAPTER EIGHT - Get Ready! Get Set!

The First 12 Months— a Survival Guide Five Things to Help You Succeed Build Equity to Sell Well

CHAPTER NINE - OPEN FOR BUSINESS

What Does Success Mean to You? Live Your Manifesto! StartupNation Online

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