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Imperial Library
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Index
Praise
Title Page
Copyright Page
Foreword
Introduction
Part One - What Is the Cult of Celebrity?
CHAPTER ONE - Worshipping at the Altar of In Touch Weekly
One-named Gods and Goddesses
Challenging the Cult of Celebrity
CHAPTER TWO - Love, Hate, Awe— Our Perplexing Relationship with the Stars
Our Friends on the Small Screen
When Worlds Collide
Why We Like to See Them Fall
CHAPTER THREE - How Stars Are Created: The Machine
Meet the Machine
Think Like a Star
Become a “Brand”
Part Two - The Impact the Cult of Celebrity Has on Our Lives
CHAPTER FOUR - Fourteen Minutes and Counting
The Emerging Adults
Reality Check
CHAPTER FIVE - It’s Not a Generation Gap, It’s a Freakin’ Ravine
Parent vs. Celebrity Death Match
The Kurt Cobain Effect
Lollipop Land
CHAPTER SIX - I Bought It Because Jessica Simpson Said I Should
The Human Brand
The Science of Celebrity Endorsement
Stealth Marketing
Stars Behaving Badly
What Halle Berry Knows About Makeup
What Julia Roberts Knows About Information Technologies
CHAPTER SEVEN - Rock My World Then Save It
The Celebrity-hero
Issue Fatigue
CHAPTER EIGHT - Celebritocracy
How It All Began
Who’s Left, Who’s Right?
Politicians as Celebrities
Rock the Vote
The Celebrity Citizen
CHAPTER NINE - Success and Nuthin’ Less
Mediocrity Is Not an Option
I Play a Doctor in Real Life
What Is Success?
CHAPTER TEN - And Who Greenlights This Marriage?
The Joy of the Ex
Love-Life Archetypes
Can Two Egos Share One Relationship?
CHAPTER ELEVEN - Pumps, Humps, and Baby Bumps
Hypersex Is the New Cybersex
Entertaining Gays
Bump Watch America
At the Vanguard
In Conclusion
Index
Acknowledgements
About the Author
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