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Index
Cover
Table of Contents
Foreword by Nate Vogel
Foreword by Sophie Sparkes
Introduction
STRUCTURE
CONVENTIONS
COMPANION WEBSITE
Chapter 1: Introduction and Getting Started with Tableau
THE ADVANTAGES OF A MODERN ANALYTICS PLATFORM
MY PERSONAL TABLEAU STORY
THE TABLEAU APPLICATION SUITE
INSTALLING TABLEAU DESKTOP
DATA PREPARATION
THE SAMPLE DATASET
THE TABLEAU WORKSPACE
WORKING WITH MEASURES AND DIMENSIONS
WORKING WITH MARKS
SAVING, OPENING, AND SHARING YOUR WORKBOOKS
Chapter 2: Adding Data Sources in Tableau
SETTING UP A DATA CONNECTOR
SELECTING DATA TABLES
JOINS
UNIONS
DATA EXTRACTS AND LIVE CONNECTIONS
EDITING THE MODEL'S METADATA
DATA TYPES
ADDING HIERARCHIES, CALCULATED FIELDS, AND TABLE CALCULATIONS
DATA COLLECTION
CHECKLIST FOR INCREASING PERFORMANCE
Chapter 3: Creating Data Visualizations
CHART TYPES
READY, SET, SHOW ME
BAR CHARTS, LEGENDS, FILTERS, AND HIERARCHIES
LINE CHARTS
HIGHLIGHT TABLES
HEATMAPS
BULLET CHARTS
CUMULATIVE SUMS WITH WATERFALL CHARTS
REFLECTION: THE ANATOMY OF A TABLEAU VISUALIZATION
Chapter 4: Aggregate Functions, Calculated Fields, and Parameters
AGGREGATE FUNCTIONS
CALCULATED FIELDS
AGGREGATIONS IN CALCULATED FIELDS
TEXT OPERATORS
DATE FIELDS
LOGICAL FUNCTIONS IN CALCULATED FIELDS
PARAMETERS
SEARCHING TEXT FIELDS
Chapter 5: Table Calculations and Level of Detail Calculations
DIFFERENT TYPES OF CALCULATIONS
QUICK TABLE CALCULATIONS
CUSTOMIZED TABLE CALCULATIONS
LEVEL OF DETAIL EXPRESSIONS
Chapter 6: Maps
SYMBOL MAPS
FILLED MAPS
DENSITY MAPS
MAP LAYERS
MAPS WITH PIE CHARTS
VIZ IN TOOLTIP
REFLECTION: THE ANATOMY OF A TABLEAU MAP
ALTERNATIVE MAP SERVICES
MAPBOX MAPS
SPATIAL DATA
Chapter 7: Advanced Analytics: Trends, Forecasts, Clusters, and other Statistical Tools
OVERVIEW OF THE TABLEAU ANALYTICS PANE
CONSTANT, AVERAGE, AND REFERENCE LINES
TREND LINES
FORECASTS
CLUSTER ANALYSIS
PYTHON, R, AND MATLAB INTEGRATION
Chapter 8: Interactive Dashboards
PRELIMINARY CONSIDERATIONS
CREATING A NEW DASHBOARD
THE DASHBOARD PANE
PLACING CHARTS ON THE DASHBOARD
DASHBOARD TITLES
NAVIGATION BUTTONS
DASHBOARD ACTIONS
DASHBOARD STARTERS: TEMPLATES FOR CLOUD DATA
DASHBOARD BEST PRACTICES AND INSPIRATION
Chapter 9: Sharing Insights with Colleagues and the World
PRELIMINARY CONSIDERATIONS
TABLEAU ONLINE AND TABLEAU SERVER
TABLEAU PUBLIC
WEB EMBEDDING
Chapter 10: Data Preparation with Tableau Prep
CONNECTING TO DATA
WILDCARD UNIONS
ADDITIONAL CONNECTIONS
INSPECTING THE DATA
REMOVING UNNEEDED FIELDS
DATA CLEANING AND FORMATTING
UNIONS
JOINS
RUNNING THE FLOW AND OUTPUTTING THE DATA
SAVING FLOWS
Index
End User License Agreement
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