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Index
Cover
Colophon
Title Page
Copyright
Dedication
Contents
Introduction
1. If It’s February, It Must Be Toy Fair
2. The Inventors
3. What Hasbro Wants
4. Barbie Goes to War: Battle of the Dolls
5. The (Vicious) Business of Toys
6. War of the Aisles: The Retail Battleground
7. Grabbing Them Young
8. Santa’s Sweatshop
Afterword
Bibliography
Acknowledgments
Sources
Index
About the Author
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