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Imperial Library
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Index
Cover
Contents
Title
Copyright
Preface
Acknowledgments
Chapter 1: A Toaster, a Dryer, and a Glimpse of Things to Come
Setting the Stage
Toddler Tinkering
Cast of Characters
Youthful Adventures
Education My Way
A Central Character Enters the Scene
New Hobbies
My Homebrewing Beginnings
Moving On
Chapter 2: Chico
Making Ends Meet
Opening The Homebrew Shop
The Homebrew Shop Grows
The Turning Point
Going Pro
Chapter 3: Pioneer Days
The Plan
The Scavenger Hunt
Friends and Resources
An Expensive Lesson
Putting the Puzzle Together
Chapter 4: Materials and Ingredients
Water
Malt
Yeast
Hops
Chapter 5: A Bag Full of Dreams but Empty Pockets
The First Big Brew
Brewing the First Pale Ale
Chapter 6: To Market, To Market
The Three-Tier System
Our First Sales Pitch
A Bottleneck in Packaging
Casting a Wider Net
Learning the Ropes
The Growing Revolution
Chapter 7: Growing Pains
Over the Ocean and through the Woods
From Relics to Reliability
Getting Bigger and Better
New Business Models for Craft Brewers
Chapter 8: Moving On Up
New Neighborhood
Old World Copper, New World Brewhouse
Hello 20th Street
Goodbye Gilman Way
Stepping Up Production
Back to the Mountains
Growing Boundaries
Adding Infrastructure
Finest Quality
Chapter 9: The Time of Troubles
Legal Jousting
Continued Growth
Forward Motion
Considering Proposals
The Changing Industry Changes the Deal
Chapter 10: The Winchester Mystery Brewery
New Brewery, Old Habits
An Industry Evolved
Chapter 11: Fork in the Road
Project Ocean
Refocusing
Loss of a Friend
Chapter 12: Germinating a Workforce
Everybody Pitches In
Not a Creature was Stirring except for the Brewer
Fostering Talent
Employee Wellness
A Holistic Approach
The Health Opportunity Program (HOP)
It’s the Little Things
Chapter 13: New Millennium, New Challenges
HOP Wars
The Barley Business
Chapter 14: Doing the Right Thing
Finding Alternative Power
Fuel Cells
Solar Power
Keeping Track
Chapter 15: Good Is Not Good Enough
Fresh Beer Is Best
The Search for the Holy Grail
Back to My Roots
Sharing What We Learned
Collaborations
Collaborating for a Cause
Chapter 16: The Future
No End in Sight to Sales Increases
Supplemental Images
Index
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