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Index
Cover
Title Page
Copyright Notice
Dedication
Note on Spelling and Expressions
Prologue: The Ringmaster—1919
Part I: How to Make a Millionaire
1. Living Down Mr. Disappoint
2. Fanny’s “Even-Handed” Justice
3. It’s Not What You Know …
4. The Adman Before Mad Men
5. Battling the Fakirs, Swindlers, and Manufacturers of Bad Whiskeys
6. A Natural Talent to Sniff Out Life’s Pattern
7. How to Build a New Woman’s Railroad
Part II: The Man Who Made Vogue, Vanity Fair, House & Garden, and So Much More …
8. The Genie Bean Counter and His Class Publication
9. What Women Want
10. Couturiers, Cutthroats, and Conflict
11. The Spirited Mrs. Chase Lands Her Big Fish
12. Enter Stage Right Frank Crowninshield—and Brogue
13. From Vanity Fair to Mayhem
14. Back to the Business of “Fried Fish and Stewed Eels”
15. How to Keep a Park Bench Warm
Part III: Roaring with the Twenties
16. “Ain’t We Got Fun?”
17. The High Priestess Meets Her Forces of Nature
18. All Those Flaming “Bright Young Things”
19. Let the Good Times Roll
20. The New and Renewed Kids in Town
21. Fireflies in the Garden Paradise
22. Casting for Pearls
23. Boom, Crash, Bang, Clatter
Part IV: Saving the Empire
24. Beware of Frenemies
25. In the Death Throes
26. The Stain of Defection
27. A Very British Salvation
28. But Who’s to Save Vanity Fair?
29. “Of Cabbages…”
30. “… and Kings”
31. Answering the Distant Cry of War
Part V: With the Eye of an Eagle
32. How to Win in the End
33. The King Is Dead
34. A New Leaf
35. A New House, a New Empire
Coda
Photographs
Author’s Note and Acknowledgments
Dramatis Personae
Select Bibliography
Notes
Notes: Prologue
Notes 1
Notes 2
Notes 3
Notes 4
Notes 5
Notes 6
Notes 7
Notes 8
Notes 9
Notes 10
Notes 11
Notes 12
Notes 13
Notes 14
Notes 15
Notes 16
Notes 17
Notes 18
Notes 19
Notes 20
Notes 21
Notes 22
Notes 23
Notes 24
Notes 25
Notes 26
Notes 27
Notes 28
Notes 29
Notes 30
Notes 31
Notes 32
Notes 33
Notes 34
Notes 35
Index
Also by Susan Ronald
About the Author
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Contents
Copyright
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