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Index
Cover
Title Page
Copyright
Table of Contents
Introduction
Chapter 1. Exhibiting and Selling Art
So, Where Can I Show My Work?
Rounding Up Visitors
Marketing
Pricing artwork
Sales
Accepting Payment
Cash
Personal Checks
Debit Cards and E-Checks.
Credit Cards
Online Payments
A Word about Taxes
Demonstrations
Open Studio Events
Juried Art Competitions
Nonprofit Art Spaces
Pop-Up Galleries
College Art Galleries
Regional Art Museums
Other Exhibition Sites
Governors’ Art Exhibitions
Art in Embassies
Museum Sales and Rental Galleries
Regional Museum Biennials
Chapter 2. Talking to Collectors
Perhaps, An Overlooked Form of Communication
Press Releases
Pop Quiz
Artist Statements
Websites
Blogs
Is That an Insult?
Can you Bend Without Breaking?
Marketing and Sales in a Weak Economy
Chapter 3. Expanding the Area of Sales and Income
Licensing
Prints
Self-publish
Print Publishers
Certificates of authenticity
Bartering, Leasing, and Renting Art
Bartering
Leasing
Rental Agreements
Selling Art in Other Countries
Art Partnerships
Chapter 4. Developing Relationships with Art Dealers
Finding Representation
Art Consultants
Art Galleries
Coming to Terms
A (Potential) Problem
Honesty is the Best Policy
Foundry Fees and Commissions
To Consign or Sell?
Artist-Dealer Disputes
Bad Debts and Other Recoveries
Spreading Oneself Out Thin
Severing the Artist-Dealer Relationship
Chapter 5. Artists and the Law
The Importance of Obtaining Legal Advice
Artists Lose Lawsuits
A Legal Question: Who Owns Sketches, Models for a Commissioned Artwork?
Another Legal Question: The Right to Privacy
Yet Another Legal Issue: Sidewalk Art
Yet Another Legal Question: Defamation
Chapter 6. Copyright
Making a Copyright Search
Trademark Protection for Artists
Copyrighted and Trademarked Subjects
Artists’ Moral Rights
Waiving One’s Rights
Confusion Over the Term “Site-Specific”
Chapter 7. From School to the Working World
First Steps
Working as an Artist’s Assistant
Some Benefits
Some Drawbacks
Finding a Job as an Art Teacher
Weighing the Pros and Cons of Teaching
Making Peace with the Academic Life
Artist-in-Residence Programs
Museum Artist-in-Residence Programs
Chapter 8. The Materials that Artists Use
Safe Art Practices in the Studio
Becoming More Environmentally Friendly
Proper Disposal Practices
A Primer on Paint Labels
Transporting Sculpture
Traveling with Art Supplies
Chapter 9. Getting Ready to Handle the Pressures
Post-Exhibition Blues
Changing One’s Style
Handling Criticism
The Benefits and Pitfalls of Censorship and Controversy
In and Out of the Spotlight
Getting Suggestions for What to Create Next
Love and Marriage
Divorce
Chapter 10. The Search for Money
Loans
Crowd-Sourced Funding
Emergency Assistance
Artists’ Foundations
Applying for Grants and Fellowships
Fiscal Management
So Who Will Provide the Funding?
Foundations
Corporations
Corporate foundations
Government
Local Arts Agencies
State Arts Agencies
Regional Arts Agencies
National Endowment for the Arts
Asking for Money
Individuals
Miscellaneous Funders
Reporting Requirements for Grant Recipients
Keeping Perspective
Index
Books from Allworth Press
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