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Index
Coverpage
Half title
Title page
Imprints page
Contents
Preface
Acknowledgements
1 What Is an ‘Effective’ Scientist?
Part I Writing and Publishing
2 Become a Great Writer
Yes, You Are Mostly a Writer
Terminological Chaos
Breaking Bad Habits
3 Me Time
When
Things That Go ‘Ping’
Where
Music
Deadlines
Self-imprisonment
Vive le Workshop
4 Writing a Scientific Paper
The 12-Step Programme
Step 1 Mind Map
Step 2 Main Message
Step 3 Working Abstract
Step 4 Working Titles
Step 5 Distribute
Step 6 Plan Display Items
Step 7 Create Display Items
Step 8 Circulate
Step 9 Plan the Skeleton
Step 10 Write the Paragraphs
Step 11 Revise the Abstract
Step 12 Circulate Again
General Advice
5 Sticky Subject of Authorship
6 Where and What to Publish
The ‘Right’ Journal
Not Just Journal Articles
What to Publish
7 The Publishing Battle
Rejection
Major Revision
Responding to Reviewers
Appeals
Rocking the Scientific Boat
8 Reviewing Scientific Papers
Knowledge Slavery
9 Constructive Editing
Part II The Numbers
10 Fear Not the Numbers
11 Keeping Track of Your Data
Online Data Repositories
Do You Know Where Your Code Is?
To Share, or Not to Share, Is No Longer the Question
Be Wise About What You Put Online
12 Money
Where to Seek Funding
How to Write a Grant Proposal
1 A Proposal Is Not a Scientific Article
2 Understand What the Funder Actually Funds
3 Read the Guidelines and Follow Them
4 Assume the Assessor has No Knowledge Whatsoever of Your Field
5 You Are Selling Yourself As Much, If Not More, than the Research Project
6 Never Underestimate the Value of Good Collaborators
7 Never Underestimate the Value of a Good Title
8 You have Already Won or Lost in the First Page
9 Describe Why Your Proposed Research Is Exciting
10 Explain the Applied Outcomes of the Research
11 Funding Agencies Are Generally Risk-Averse, So Make Sure That You Have Some Relevant History
12 State Your Hypotheses and How You Will Test Them
13 Avoid Jargon
14 Quantify
15 Be Methodologically Specific
16 Be Realistic
17 Give Some Serious Attention to Your Communication Strategy
18 Have an Experienced Colleague Read the Proposal
19 Ask Whether a Layperson Would Fund Your Research
Keeping Track of Your Cash
Part III Good Lab Practice
13 Running a Lab
14 Making New Scientists
The Doctoral Dance
Early to Press Is Best for Success
15 Human Diversity
Gender Balance
Cultural Diversity
Dealing with Requests for Supervision
Sexual Diversity
16 Splitting Your Time
Priority 1: Revise Articles Submitted to High-Ranked Journals
Priority 2: Revise Articles Submitted to Lower-Ranked Journals
Priority 3: Experimentation and Field Work
Priority 4: Databasing
Priority 5: Analysis
Priority 6: Writing Articles
Priority 7: Contributing to and Editing Your Collaborators’ Manuscripts
Priority 8: Media Engagement and Writing Press Releases
Priority 9: Student and Postdoctoral Fellow Meetings
Priority 10: Writing Grant Proposals
Priority 11: Preparing and Delivering Lectures
Priority 12: Attending Seminars and Conferences
Priority 13: Editing for a Journal
Priority 14: Reviewing Manuscripts for Journals
Priority 15: Blogging and Social Media
Priority 16: E-mailing
Priority 17: Meetings
Priority 18: Writing Recommendation Letters
Priority 19: Casual Assessment of a Peer's Work
Priority 20: Administrative Reporting
17 Work–Life Balance
18 Managing Stress
Part IV The Fun Stuff
19 Give Good Talk
Present Like a Pro
The Job-Interview Seminar
20 Getting the Most Out of Conferences
21 Science for the Masses
Online Presence
(i) My Employer will Get Angry
(ii) My Track Record Is Not Good Enough
(iii) It Is No One Else's Business
(iv) It Is Just Too Much Work
(v) No One Will Read it Anyway
Science Blogging
Social Media
22 Dealing with the Media
Press Releases
The Interview
Register Online
Paradox of More = Less
Part V What It All Means
23 ‘Useful’ Science
Getting the Powerful to Listen to You
24 Evidence-Based Advocacy
25 Trials, Tribulations, and Triumphs
References
Index
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