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Index
Title Page Copyright Page Dedication Preface Contents List of Figures List of Tables List of Contributors Units of Measurement Part I: History
1. A Brief Economic History of Beer 2. Beer Production, Profits, and Public Authorities in the Renaissance 3. Standards and International Trade Integration: A Historical Review of the German ‘Reinheitsgebot’ 4. Brewing Nation: War, Taxes, and the Growth of the British Beer Industry in the Eighteenth and Nineteenth Centuries 5. Belgian Beers: Where History Meets Globalization
Part II: Consumption
6. Cold Comfort in Hard Times: Do People Drink More Beer during Recessions? 7. Beer-Drinking Nations: The Determinants of Global Beer Consumption 8. Recent Economic Developments in the Import and Craft Segments of the US Brewing Industry 9. Culture and Beer Preferences
Part III: Industrial Organization
10. Competition Policy towards Brewing: Rational Response to Market Power or Unwarranted Interference in Efficient Markets? 11. Developments in US Merger Policy: The Beer Industry as Lens 12. The Growth of Television and the Decline of Local Beer 13. Determinants of the Concentration in Beer Markets in Germany and the United States: 1950–2005 14. How the East was Won: The Foreign Takeover of the Eastern European Brewing Industry
Part IV: The New Beer Markets
15. Beer Battles in China: The Struggle over the World's Largest Beer Market 16. From Vodka to Baltika: A Perfect Storm in the Russian Beer Market 17. Opening the Beer Gates: How Liberalization Caused Growth in India's Beer Market
Part V: Conclusion
18. Beeronomics: The Economics of Beer and Brewing
Index Footnote
Chapter 1 Chapter 3 Chapter 4 Chapter 5 Chapter 6 Chapter 7 Chapter 8 Chapter 9 Chapter 10 Chapter 11 Chapter 12 Chapter 13 Chapter 14 Chapter 16 Chapter 17 Chapter 18
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