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Index
Copyright Page
Foreword
About This Book
Introduction
Dedication
Who Is Craig Garber And Why Should You Care?
The Proof Is In The Pudding
Part One: What To Do
Strategy #1 Why Hope Is NOT A Good Business Strategy
Strategy #2 How To Make A HUGE Net Income
Strategy #3 My Secret Weapon Finally Revealed
Strategy #4 How To Create Continuous Streams Of Income
Strategy #5 Why Most Ads (And Most Marketing) Fails
Strategy #6 The REAL Secret Behind All Great Business Relationships
Strategy #7 How To Establish Unshakable Trust And Rapport
Strategy #8 How To Entertain Your List
Strategy #9 The Best Way To Communicate And Sell
Strategy #10 How To Become Number One In Your Industry
Strategy #11 Three Critical Selling Mistakes: Which One Of Them Are You Making Right Now?
Strategy #12 How To Make A LOT More Money With NO Extra Marketing Costs
Strategy #13 Upselling: The Secret To Making Even MORE Money!
Strategy #14 The Incredible Power Of Your Back End
Strategy #15 How I Turned A Small Failure Into A Small Fortune!
Part Two: How To Think
Strategy #16 The Most Profitable Investment You Will Ever Make
Strategy #17 How To Make BIG Money… Really Fast!
Strategy #18 When To Fail
Strategy #19 Be A First-Class Act, Always
Strategy #20 How To Start A 1,000 Mile Journey
Strategy #21 Why You MUST Have Brass Balls
Bonus Strategy #22 The Mother Of ALL Your Success
Part Three: What To Say
Bonus Strategy #23 How To Write A Sales Letter That Sells: All The Copywriting Secrets You Ever Wanted To Know, But Were Afraid To Ask!
1. Headline
2. Opening
3. Discussion/Transition/Empathy
4. Credibility
5. Introduction to your product or service
6. Bullets / Benefits
7. Guarantees
8. Who it’s for / Who it’s NOT for
9. What it is / What it’s NOT
10. Eliminate competition
11. Closing
12. P.S.
Bonus Strategy #24 How To Get Other People To Bring You Business
Why Men Crack
How To Get More Out Of Craig
How To Get Craig To Train Your Group
Feedback And Comments
Craig Garber & kingofcopy.com ® Resources
About The Author
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