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Index
Introduction
About the Author
Section 1: Introduction to Starting a Business
Chapter 1: What is a Business?
Chapter 2: Why Start a Business?
Section 2: How to Get Business Ideas
Chapter 3: 2 Things You Need to Generate Business Ideas and Execute
Chapter 4: Scratch Your Own Itch
Chapter 5: Ask Your Customers
Chapter 6: Meet Known Needs
Chapter 7: Do What’s Working
Chapter 8: 46 Business Ideas
Section 3: How to Start a Business
Chapter 9: The First Step to Take After Coming Up with a Business Idea
Chapter 10: What is Customer Development and Why Should Entrepreneurs Practice It?
Chapter 11: Is Your Idea Worth Pursuing?
Case Study: How I Started 3 Businesses in 3 Months
Key Takeaways and Additional Startup Resources
Additional Resources
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