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Index
Cover
Title Page
Table of Contents
Dedication
Introduction
1. Assembling a Dream
2. Creating a Partnership
3. Getting Started
4. Capturing the Market
5. A Bumpy Ride
6. Back on Track
7. Preparing the Vendors
8. A New Customer Culture
9. The People Challenge
10. Getting it Right
Index
Acknowledgements
Photographic Inserts
About the Authors
Notes
Copyright
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