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Index
ALSO BY JAMES LIVINGSTON
Title Page
Dedication
Introduction
PART ONE: OUR VERY OWN PERESTROIKA
CHAPTER ONE - Understanding Backward
CHAPTER TWO - How to Explain a Crisis
THEORIES OF CRISIS AND THE ORIGINS OF THE FED
EXPLAINING THE RECENT CRISIS: MISTAKES, MONOPOLY, MONEY, MORALITY
THE MISSING M-WORD
CHAPTER THREE - Their Great Depression and Ours
THE COMMON SENSE OF OUR TIME: HOW AND WHY WE BELIEVE THE MYTH OF INVESTMENT
THE HISTORICAL EVIDENCE: CRISIS AND GROWTH SINCE 1919
CHAPTER FOUR - Living Forward
“GREAT CHANGES IN THE CODE OF MORALS”?
THE POSSIBILITIES OF ECONOMIC GROWTH
PART TWO: THE MORALITY OF SPENDING
CHAPTER FIVE - The Politics of “More”
WORKERS AS CONSUMERS: WHAT GOMPERS MEANT BY “MORE”
THE INTELLECTUAL BLUEPRINT OF A “PLEASURE ECONOMY”
THE “SOCIALIZATION” OF POLITICS
DUSK OF DAWN: THE BLACK AESTHETIC FROM DU BOIS TO SNCC
CHAPTER SIX - Exporting the Black Aesthetic
THE BLACK AESTHETIC AS A CONSUMER GOOD
THE VELVET REVOLUTION AND THE “CONSUMER SOCIETY”
CHAPTER SEVEN - The Wand of Increase
WHAT’S THE MATTER WITH ADVERTISING?
SELLING WITH SEX: THE CASE FOR ADVERTISING
DESIRING MACHINES
CHAPTER EIGHT - News from Nowhere
THE HERALD OF NEW VALUES
THE DANGERS OF ABUNDANCE
EROS AND CIVILIZATION
NEWS FROM NOWHERE
DON DRAPER’S UTOPIA
CHAPTER NINE - It Beats Working
THE PATHOS OF PRODUCTIVITY
MATTHEW CRAWFORD PUTS US BACK TO WORK
ANOTHER COUNTRY
THE CARE OF THE PLANET
THE FOOD REVOLUTION
“A SOMEWHAT DISGUSTING MORBIDITY”: WHEN FAT IS THE POLITICAL ISSUE
CODA - Bataille Made Me Do It
Appendix: - Capital in the American Economy: Kuznets Revisited
Acknowledgments
Bibliography
Index
Copyright Page
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