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Imperial Library
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Index
Title Page
Copyright Page
Dedication
Preface
Introduction
Already Out There
Ready to Unlearn
CHAPTER 1 - Know Your Gig
The Discernment
The Circle of Competence
Gigs Matter
Interested
CHAPTER 2 - Be Interested, Not Just Interesting
Curiosity at the Trading Post
Learning Machines
Your Brain Is Open
Defining Your Own Hunt
Diverse
CHAPTER 3 - Diversifying the Hunt
The Color of Your Ideas
When Weak Ties Are Strong
Widening Your Intellectual Bandwidth
Bridging Distant Worlds
Ideas Are Everywhere
Exercised
CHAPTER 4 - Mastering the Habits of the Hunt
The Practice of Ideas
Begin with an Eye
Observing at the Ritz
Erecting a Personal Platform of Observation
Write It Down
Get It Moving
Observe Yourself
Agile
CHAPTER 5 - Idea Flow Is Critical
The Case of the Guitar Strings
Creating Idea Spaces at Pixar
Finding the “Informal Bosses”
Letting Ideas Percolate
When It’s Time to “Kill” Ideas
CHAPTER 6 - Create Great Conversations
“Continuers” and “Terminators”
The Value of a Naïve Question
Preparing for the Big Conversation
EPILOGUE
REFERENCES
Acknowledgments
ABOUT THE AUTHORS
INDEX
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