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Index
Cover
Title Page
Dedication
Contents
Foreword
Introduction: Chasing Fame
Step 1 - Days 1–2: A “Brand” New You
Step 2 - Days 2–5: There’s no Such Thing as Bad Publicity, Darling
Step 3 - Days 5–8: Holy Entourage!
Step 4 - Days 8–10: Managing the Press Machine
Step 5 - Step V: Days 10–12: The Schmooze Factor
Step 6 - Days 12–14: Inside the Velvet Ropes
Step 7 - Day 14—Forever, If You’re Lucky: Swag-A-Licious, Baby!
Step 8 - Two Weeks and Onward: Life Beyond the First Fifteen Minutes
Acknowledgments
About the Authors
Copyright
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