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Index
The Social Styles Handbook: Adapt Your Style to Win Trust
Foreword
I. Section 1 The Case for Communication
1. Introduction
Words Aren’t the Key
Social Styles, Versatility and Success
Summary
2. Mindset Matters
A Warm-Up Exercise
The Exercise
The Point of the Exercise
Essential Mindsets
Mindset #1: Look for the signals and respond correctly
Mindset #2: Be prepared to act in ways that don’t feel comfortable
Mindset #3: You can’t change your own style, but you can adapt your behavior
Mindset #4: Diversity is enriching, but requires understanding
Summary
II. Section 2 Dimensions of Social Styles
3. A New View of Behavior
Two Critical Assumptions
Social Style focuses only on observable behavior
Perception is reality
Summary
4. Assertiveness and Responsiveness – The Measures of Behavior
Assertiveness and Responsiveness
Assertiveness – the measure of influencing
Responsiveness – the measure of expressing
Assertiveness and Responsiveness – the basis for the Social Style matrix
Summary
5. Versatility – Adapting Your Style
Versatility in Action
Comfort Zones – Yours and Theirs
Summary
6. Task and Relationship Tension – Productive or Unproductive?
Task Tension
Relationship Tension
Rising and Falling Tension
Moving from Relationship to Task Tension
Summary
7. Comfort – The Key to Trust and Confidence
Comfort Opens the Way to Trust
The Effects of Discomfort
The Payoffs for Making Others Comfortable
The Requirements for Comfort
Summary
8. Habit – Getting Beyond Comfort and Custom in Communication
Comfort Zones and Habits
Adapting – Better than Just Reacting
Style Modification
Summary
9. Generalizing and Judging – Pros and Cons
When Generalizations and Judgments Make Sense
Behavior, Feeling, and Thinking
Summary
10. Back-Up Behavior – Fight or Flight
Fight or Flight Tendencies
Back-Up Recovery Strategies – LSCPA
Listen
Share
Clarify
Problem-Solve
Ask for Action
Adapting LSCPA to Fight or Flight Behavior
Summary
11. Building Relationships – Entry, Dialogue and Closure
Entry
Purpose, Process and Payoff (PPP) Statements
Credibility
Dialogue
Listening
Exploring
Integrating
Closure
Affirming the agreement
Supporting the decision
Enhancing the relationship
Building Trust
Summary
12. The Social Style Self-Profiler
III. Section 3 Social Styles in Depth
13. Living and Working with Analyticals
Analytical Expectations
Entry with Analyticals
Dialogue with Analyticals
Closure with Analyticals
Affirming
Supporting
Enhancing
Adapting Your Style for Analyticals
Understanding and Handling Back-Up Behavior with Analyticals
If You Are an Analytical
Summary
14. Living and Working with Drivers
Driver Expectations
Entry with Drivers
Dialogue with Drivers
Closure with Drivers
Affirming
Supporting
Enhancing
Adapting Your Style for Drivers
Understanding and Handling Back-Up Behavior with Drivers
If You Are a Driver
Summary
15. Living and Working with Amiables
Amiable Expectations
Entry with Amiables
Dialogue with Amiables
Closure with Amiables
Affirming
Supporting
Enhancing
Adapting Your Style for Amiables
Understanding and Handling Back-Up Behavior with Amiables
If You Are an Amiable
Summary
16. Living and Working with Expressives
Expressive Expectations
Entry with Expressives
Dialogue with Expressives
Closure with Expressives
Affirming
Supporting
Enhancing
Adapting Your Style for Expressives
Understanding and Handling Back-Up Behavior with Expressives
If You Are an Expressive
Summary
IV. Section 4 Lessons from Social Styles Experts
17. Speeding Up the Learning Curve
Take It Slowly
Don’t Jump to Conclusions
Stay Away From Stereotypes
Be Realistic About the Power of Social Styles
Be Aware of Styles Within Styles
Accept People’s Behavior as a Sign of Their Comfort Zones and Nothing More
Observe One Dimension of Behavior – Assertiveness or Responsiveness – At a Time
Observe Verbal and Nonverbal Behaviors – and Be Objective
Start Assessing Styles Even Before Your First Meeting
Use Introductions as Early Indications of Style
Focus on Making Only Minor Modifications in Your Behavior
Live By the Platinum Rule
Value Diversity
Selling is Easier with Social Styles in Mind
Recognize When You Are the One in Back-Up
Don’t Expect Reciprocity
Consistency and Integrity Matter Most
Don’t Try to Be Someone Else
A. How to Adapt your Behavior for Ask-, Tell-, Task-, and People-Directed Styles
B. Resources
If You Would Like to Learn More About Social Style Skills
If You’d Like to Learn More About Versatile Selling Skills
If You’d Like to Learn More About Counselor Selling Skills
C. Contributors
About the Authors
About the Project Development Team
Index
Copyright
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