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Index
Cover
Copyright
Contents
Start Your Own Travel Hosting Business
Title Page
Acknowledgments
Preface
Chapter 1: Changing the Way People Travel
Discover Airbnb and What So Many Travelers Are Raving About
Ten Important Factors to Consider Before Becoming a Host
Here’s a Quick Reality Check
Don’t Be Impulsive!
Hosting Options Beyond Airbnb
Airbnb Is Evolving as a Travel Service
Chapter 2: Get Started as an Airbnb Host
Determine Exactly What You Have to Offer to Your Future Guests
Your Airbnb Personal Profile and Property Listing Should Reveal a Lot About You
Create Your Airbnb Account
Sign Up for the Service
Create Your Airbnb Personal Profile
Add Additional Profile Information
Create Your Airbnb Property Listing
Attracting Specific Types of Guests
Offer the Best Collection of Amenities to Your Guests
Don’t Forget to Protect Yourself and Your Property
Chapter 3: How to Use the Airbnb Website and Mobile App
Get Acquainted with Using the Airbnb Website
Handling Hosting-Related Administrative Tasks from the Airbnb Website
How to Set Your Payout Preferences with Airbnb
Discover How to Use the Airbnb iPhone/iPad App
Manage Host-Related Tasks from the Airbnb Mobile App
Manage All Aspects of Your Airbnb Account from an Android Smartphone or Tablet
Chapter 4: Preparing Your Property
Think Safety First
Decorating and Furnishing Your Property
The Furnishing, Décor, and Amenities You Provide Can Impact Your Nighty Rate
Invest in Some Basic Amenities for the Added Comfort of Your Guests
Buy Enough for Everyone
Offer a Detailed House Manual
Manage Your Time and Responsibilities
Cleaning and Preparing for Your Guests
Attract Business Travelers with an Airbnb Business Travel Ready Listing
Decide Whether or Not to Deal with Keys
New Hosts Should Hold a Dress Rehearsal
Chapter 5: Responding to Broken Rules
Develop Clear House Rules That Leave No Room for Interpretation
Consider Requesting a Security Deposit
What to Do When Guests Don’t Follow Your Rules or Something Inappropriate Happens
How to Report Violations of Your House Rules to Airbnb
How to Evict a Guest from Your Property
What If the Problem Is Your Fault?
What to Do If You Become a Victim of Airbnb-Related Fraud
Communication Is Essential
Chapter 6: Best Practices for Communicating with Guests
Airbnb’s Secure Messaging System
Get to Know Your Guests Before They Check In
Welcome Guests in Person
Other Ways to Welcome Your Guests
Interacting with Guests During Their Stay
How to Offer Additional Customer Service and Amenities
Chapter 7: The Power of Positive Reviews
How the Airbnb Community Utilizes Reviews
How Reviews Work on Airbnb
A Property’s Location Is Important Too
How Ratings Affect Becoming an Airbnb Superhost
Ten Tips for Generating the Best Possible Reviews from Guests
Responding to Negative Reviews
Airbnb’s Policies and Guidelines Are Constantly Evolving
How to Write Reviews About Your Guests
Chapter 8: Managing Finances for an Airbnb Hosting Business
Calculating Your Expenses
Additional Information About Setting Your Nightly Rate
Independent Tools to Help You Generate the Highest Revenue Possible as a Travel Host
Reasons to Reinvest Profits in Your Airbnb Hosting Business
Make Being a Travel Host Your Full-Time Career
Chapter 9: Other Related Services You Should Be Aware Of
David Adams, CEO of HomeSuite, Discusses How to Become a Successful Travel Host
Laura Hall, an Executive with Kid & Coe, Explains How Families Are Using Short-Term Rentals
Steffen Bruenn, CEO of Yachtico, Talks About How Boat Owners Can Benefit from Short-Term Rentals
Appendix: Travel Hosting Resources
Directory of Resources
Short-Term Rental Services
Airbnb Web Pages and Contact Phone Numbers
Airbnb’s Social Media Links
Airbnb Property Management Tools and Services
Additional Airbnb Host Resources
Furniture, Décor, and Property Enhancement Resources
Mobile App-Based Food and Item Delivery Services
Nationwide Maid/House Cleaning Services
Nightly Price Setting Tools
Short-Term Rental Insurance
Smart Locks (Keyless Entry Door Locks)
Glossary
About the Authors
Index
Start Your Own Business
Title Page
On Your Mark . . .
Part 1: Think
Chapter 1: Introduction
Chapter 2: Taking the Plunge: Get Ready to Be an Entrepreneur
Chapter 3: Good Idea!: How to Get an Idea for Your Business
Chapter 4: Good Timing: Should You Launch Your Business Part or Full Time?
Chapter 5: Build It or Buy It?: Starting a Business vs. Buying One
Part 2: Plan
Chapter 6: Choose Your Target: Defining Your Market
Chapter 7: If You Build It, Will They Come?: Conducting Market Research
Chapter 8: The Name Game: Naming Your Business
Chapter 9: Make It Legal: Choosing a Business Structure
Chapter 10: Plan of Attack: Creating a Winning Business Plan
Chapter 11: Call in the Pros: Hiring a Lawyer and an Accountant
Part 3: Fund
Chapter 12: All in the Family: Financing Starts with Yourself and Friends and Relatives
Chapter 13: Nothing Ventured, Nothing Gained: How to Find and Attract Investors
Chapter 14: Looking for Loans: The Ins and Outs of Debt Financing
Chapter 15: Fed Funds: How to Get Government Loans
Get Set
Part 4: Prepare
Chapter 16: What’s Your Deal?: Negotiating Successfully by Cliff Ennico
Chapter 17: Site Seeking: Choosing a Location for Your Business
Chapter 18: Looking Good: Creating a Professional Image
Chapter 19: Stock Answers: The Lowdown on Inventory
Chapter 20: It’s in the Mail: Setting Up Mailing Systems
Chapter 21: Charging Ahead: Offering Your Customers Credit
Chapter 22: Cover Your Assets: Getting Business Insurance
Chapter 23: Staff Smarts: Hiring Employees
Chapter 24: Perk Up: Setting Employee Policies and Benefits
Part 5: Buy
Chapter 25: Buyer’s Guide: Business Equipment Basics
Chapter 26: Business 24/7: Using Technology to Boost Your Productivity
Chapter 27: Net Works: Building Your Company Website
Chapter 28: Keep in Touch: Using Technology to Stay Connected
Go
Part 6: Market
Chapter 29: Brand Aid: Building a Brand
Chapter 30: Marketing Genius: Advertising and Marketing Your Business
Chapter 31: Talking Points: How to Promote Your Business
Chapter 32: Sell It!: Effective Selling Techniques
Chapter 33: Now Serving: Offering Superior Customer Service
Part 7: Engage
Chapter 34: Net Sales: Online Advertising and Marketing
Chapter 35: Social Studies: Social Media Marketing
Chapter 36: Can You Relate?: Social Media Networking
Part 8: Profit
Chapter 37: Keeping Score: The Basics of Bookkeeping by J. Tol Broome Jr.
Chapter 38: Making a Statement: How to Create Financial Statements by J. Tol Broome Jr.
Chapter 39: On the Money: Effectively Managing Your Finances by J. Tol Broome Jr.
Chapter 40: Pay Day: How to Pay Yourself
Chapter 41: Tax Talk: What You Need to Know About Your Taxes by Joan Szabo
Appendix: Business and Government Resources
Glossary
Index
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