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Index
Title Page Table of Figures List of Tables Introduction PART I - The Fourth Personal Asset and the New Sexual Politics
CHAPTER 1 - What Is Erotic Capital?
The Six (or Seven) Elements of Erotic Capital The Fourth Personal Asset Can Money Buy You Erotic Capital? Can Erotic Capital Be Measured? Erotic Capital as a Performance The Rising Importance of Erotic Capital
CHAPTER 2 - The Politics of Desire: The Difference Between Men and Women
The Sexual Revolution Let’s Talk About Sex The Male Sex Deficit Sexual Lifestyles Personal Stories Long-term Relationships and Differing Levels of Desire How Important Is Sex? “Superior Goods” Gay Communities Women’s Second Advantage . . . and Its Suppression
CHAPTER 3 - Denial: Why Erotic Capital Has Been Suppressed
The Male Bias in Perspective The Role of Religion The Male Sex Right The Failure of Feminist Theory The Elitist Bias Victim Feminism Sex and Gender The Unholy Alliance The Erotic Playground
PART II - How Erotic Capital Works in Everyday Life
CHAPTER 4 - The Lifetime Benefits of Erotic Capital
Two Sisters Cinderella Goes to the Ball Childhood The Golden Glow View of the World The Social Benefits of Erotic Capital Beauty and Brains Social Skills and Emotion Management Charisma and Leadership Erotic Capital in Sport The Two Ugly Sisters The Social Magic of Smiles
CHAPTER 5 - Modern Romance: How Erotic Capital Changes Relationships
The Rising Status of Women Self-Service Mating Markets Modern Mating and Marriage Markets Power Within Relationships Affairs Sexuality and Successful Lovers Gays and Geishas: Homosexual and Heterosexual Cultures The X Factor in Relationships
CHAPTER 6 - No Money, No Honey: Selling Erotic Entertainment
The Erotic Appeal in Advertising and Marketing Party Girls Erotic Entertainments Slipping In and Out Buying Erotic Capital Men Who Buy Sexual Services Trafficking, Drugs, and Pimps The Value of Erotic Capital Personal Benefits
CHAPTER 7 - Winner Takes All: The Business Value of Erotic Capital
Good Looks in Management and the Professions The Beauty Premium in the Labor Market Social Skills and Emotional Labor Sumptuary Laws, Uniforms, and Dress Codes Public- and Private-Sector Differences: Selection Effects Issues of Fairness: Height Versus Attractiveness Ancient Gods and Modern Celebrities Winner-Takes-All Economies
CONCLUSION APPENDIX A - Measures of Erotic Capital APPENDIX B - Recent Sex Surveys Acknowledgments Notes Bibliography Index Copyright Page
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