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Index
Contents
Welcome, Why You Should Read This Book...
What You Need to Know About SEO and Google
STEP 1: Choose the Right Keyword for Your Niche
Choosing the Right Keywords
Targeting Long Tail Keywords for Increased Traffic
STEP 2: Create Great, SEO-friendly Content
How to Write Content Google Loves
Page Titles & Keywords
Optimizing Images for SEO
Create Viral Infographics, Even if You're Not a Designer
Creating List Posts & How-To Articles That Get Links
STEP 3: Optimize Your Site
Keyword Placement & Density (2 Simple Rules)
Internal & External Linking Strategies
SEO-friendly URLs: Fixing Common Problems
Setting Up an XML Sitemap
Meta Tags: The Ones You Need & the Ones You Don't
Making Your Site Mobile-Friendly
Using Rich Snippets to Stand Out on Google
Local SEO: Getting More Customers From Localized Searches
STEP 4: Social Media Marketing
How to Use Social Sharing Buttons Effectively
Time-Saving Social Media Marketing for SEO
Specific Network Advice: Facebook, Google+, Twitter & Pinterest
Accesssing Hidden, Niche Social Networks
Using Triberr to Double Your Traffic
STEP 5: Getting Links to Your Site
PageRank & Link Building
Time-Saving Tools for Link Building
The Best Web Directories for Getting Links
Curated Content: Getting Featured on Link Roundups
STEP 6: Speed Up Your Site
Is Your Site Too Slow for Google?
Go On a Widget & Plugin Diet
Setting Up a Cache Plugin to Make Your Site Faster
Making Images, HTML, CSS & Other Files Load Faster
Use Reliable & Fast Web Hosting
Pro Secret: Use a Content Distribution Network (CDN)
Security Matters: How SSL Certifcates Boost Rankings
BONUS CHAPTERS: More SEO Resources, Free Tools & Next Steps
Using Google Analytics to Measure Your Success
Search Console: See Exactly What Google Thinks of Your Site
How to Recover Quickly From a Google Penalty
SEO Glossary: Key Terms Explained
SEO Tools, Links, and Plugins
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