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Imperial Library
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Index
Title Page
Copyright Page
Dedication
About the Author
Preface
Acknowledgments
Chapter Organization and Reviewers’ Comments
Onebook … Onevoice … Onevision …
Other Supplements to Turbo-Charge Your Course
Thank You …
Contents in Brief
Contents
Part 1 Strategy Analysis
Chapter 1 What Is Strategy and Why Is It Important?
Chapter 2 The Strategic Management Process
Chapter 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
Chapter 4 Internal Analysis: Resources, Capabilities, and Activities
Chapter 5 Competitive Advantage and Firm Performance
Part 2 Strategy Formulation
Chapter 6 Business Strategy: Differentiation, Cost Leadership, and Integration
Chapter 7 Business Strategy: Innovation and Strategic Entrepreneurship
Chapter 8 Corporate Strategy: Vertical Integration and Diversification
Chapter 9 Corporate Strategy: Acquisitions, Alliances, and Networks
Chapter 10 Global Strategy: Competing Around the World
Part 3 Strategy Implementation
Chapter 11 Organizational Design: Structure, Culture, and Control
Chapter 12 Corporate Governance, Business Ethics, and Strategic Leadership
Part 4 Minicases
Minicase 1 Michael Phelps: Strategizing for Gold
Minicase 2 Strategy and Serendipity: A Billion-Dollar Bonanza
Minicase 3 The Home Depot's Eco Options Boost Profit Margins
Minicase 4 Starbucks: Re-creating Its Uniqueness
Minicase 5 GE under Jack Welch vs. Jeffrey Immelt
Minicase 6 JetBlue: Losing the Magic Touch?
Minicase 7 Which Automotive Technology Will Win?
Minicase 8 Core Competencies: From Circuit City to CarMax
Minicase 9 P&G's New Corporate Strategy: “Connect+Develop”
Minicase 10 The Wonder from Sweden: Is IKEA's Success Sustainable?
Minicase 11 Sony's Silos Prevent Collaboration Across Divisions
Minicase 12 PepsiCo's Indra Nooyi: “Performance with a Purpose”
How to Conduct a Case Analysis
Photo Credits
Company Index
Name Index
Subject Index
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